Foundation Shades

UOMA Beauty

T1C Brown Sugar in other brands

Say What?! Foundation · Liquid and cream

Depth
Lighter than 21% of the shades in our data
Undertone
Listed as cool from its retail listing
Swatch
Reads in between warm and cool #b36b45
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Bobbi Brown Walnut in Skin Foundation Stick (likely close). In all, 104 ranges have a likely-close shade and 99 brands have one worth trying.

Closest shade in each brand

The 40 closest of 99 brands. The other 59 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Bobbi Brown

    Walnut · Skin Foundation Stick

    Likely close Swatch reads about the same · listed cool

  2. Lancôme

    450 Suede · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  3. Gucci

    450C · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed cool

  4. Tom Ford

    9.5 Warm Almond · Traceless Foundation Stick

    Likely close Swatch reads about the same · listed warm

  5. NARS

    D2.5 La Serena · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  6. Maybelline

    355 Coconut · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

  7. Milk Makeup

    Cinnamon · Blur Liquid Matte Foundation

    Likely close Swatch reads about the same · listed olive

  8. Pat McGrath Labs

    24 Medium Deep · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed cool

  9. Becca Cosmetics

    4C1 Fawn · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed cool

  10. Hourglass

    No. 6 Sable · Veil Fluid Makeup

    Likely close Swatch reads about the same · listed neutral

  11. Ulta Beauty

    Deep Warm · Moisturizing Foundation Stick

    Likely close Swatch reads about the same · listed warm

  12. rms beauty

    77 · "Un" Cover-Up Cream Foundation

    Likely close Swatch reads about the same

  13. Estée Lauder

    5N2 Amber Honey · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed neutral-warm

  14. Too Faced

    Golden · Born This Way Matte 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

  15. Benefit Cosmetics

    Shade 10 · Hello Happy Air Stick Foundation SPF 20

    Likely close Swatch reads about the same · listed warm

  16. Morphe

    F4.10 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  17. Clinique

    Medium Deep · Acne Solutions BB Cream SPF 40

    Likely close Swatch reads about the same

  18. L'Oréal

    C6, Medium · True Match Super-Blendable Foundation

    Likely close Swatch reads about the same

  19. Haus Labs

    360 Medium · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  20. e.l.f. Cosmetics

    42 Tan Neutral · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed neutral

  21. Laura Mercier

    Nutmeg · Flawless Lumière Radiance-Perfecting Foundation

    Likely close Swatch reads warmer · listed cool

  22. KVD Vegan Beauty

    66 Deep C · Lock-It Foundation

    Likely close Swatch reads about the same · listed cool

  23. It Cosmetics

    Deep · Celebration Foundation Illumination

    Likely close Swatch reads about the same

  24. Lorac

    22 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  25. Makeup Revolution

    F13.5 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  26. MAC

    NC50 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads about the same · listed warm

  27. Natasha Denona

    94N · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  28. Charlotte Tilbury

    13 COOL · Airbrush Flawless Foundation

    Likely close Swatch reads warmer · listed cool

  29. Juvia's Place

    350 Somalia · I Am Magic Foundation

    Likely close Swatch reads about the same · listed warm

  30. NYX Professional Makeup

    Warm Honey · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads warmer · listed warm

  31. Smith & Cult

    420 Cool · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed cool

  32. Armani Beauty

    12 · Power Fabric Longwear High Cover Foundation SPF 25

    Likely close Swatch reads about the same · listed warm

  33. bareMinerals

    27 Warm Deep · ORIGINAL Liquid Mineral Foundation Broad Spectrum SPF 20

    Likely close Swatch reads warmer · listed warm

  34. florence by mills

    TD160 · Like a Light Skin Tint

    Likely close Swatch reads about the same · listed warm

  35. Rare Beauty

    440C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  36. Exa

    230 Mia · High Fidelity Foundation

    Likely close Swatch reads warmer · listed olive

  37. Fenty Beauty

    390 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads warmer · listed warm

  38. Tarte

    37B Medium-Tan Beige · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

  39. Kosas

    Deep Warm 370 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed warm

  40. Wet n Wild

    Cocoa · PhotoFocus Liquid Foundation

    Likely close Swatch reads warmer

Closest shade in the other 59 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Say What?! Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.