Ulta Beauty

Tan to Deep Neutral in other brands

Adjustable Coverage Foundation · Liquid and cream

Depth: Lighter than 62% of the shades in our data
Undertone: Listed as neutral from its name
Swatch: Reads cooler than most shades this deep #e7a983
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is bareMinerals 11 Natural in BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20 (likely close). In all, 213 ranges have a likely-close shade and 105 brands have one worth trying.

Closest shade in each brand

The 40 closest of 105 brands. The other 65 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

bareMinerals

11 Natural · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

Likely close Swatch reads about the same · listed neutral-cool
Kosas

Light+ Cool 180 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads about the same · listed cool
Fenty Beauty

160 · Pro Filt'r Soft Matte Longwear Foundation

Likely close Swatch reads about the same
Make Up For Ever

Y445 · Matte Velvet Skin Blurring Powder Foundation

Likely close Swatch reads about the same · listed neutral
Bobbi Brown

Cool Golden · Skin Long-Wear Fluid Powder Foundation SPF 20

Likely close Swatch reads about the same · listed neutral
Natasha Denona

R4 - Light Medium Rosy · Hy-Glam Serum Foundation

Likely close Swatch reads about the same · listed cool
L.A. Girl

Porcelain · Pro Coverage Liquid Foundation

Likely close Swatch reads about the same
Morphe

Hint of Toffee · Morphe 2 Hint Hint Skin Tint

Likely close Swatch reads about the same · listed neutral-cool
MAC

NC40 · Studio Waterweight SPF 30 Foundation

Likely close Swatch reads about the same · listed neutral-warm
Dior

4 Warm Peach · BACKSTAGE Face & Body Foundation

Likely close Swatch reads about the same · listed warm
KVD Vegan Beauty

49 Light N · Lock-It Foundation

Likely close Swatch reads about the same · listed neutral
Sephora Collection

Honey · Perfection Mist Airbrush Foundation

Likely close Swatch reads about the same · listed neutral
L'Oréal

Sand Beige · Infallible Pro-Glow Foundation

Likely close Swatch reads about the same
Revlon

310 Warm Golden · ColorStay Makeup For Combo/Oily Skin

Likely close Swatch reads about the same · listed warm
Tom Ford

7.7 Honey · Traceless Foundation Stick

Likely close Swatch reads about the same
Maybelline

230 Natural Buff · Fit Me Matte + Poreless Liquid Foundation

Likely close Swatch reads about the same
ZOEVA

220W Glorious · Authentik Skin Natural Luminous Foundation

Likely close Swatch reads about the same · listed warm
Lancôme

355 Bisque · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

Likely close Swatch reads about the same
It Cosmetics

Neutral Tan · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+

Likely close Swatch reads about the same · listed neutral
Too Faced

Porcelain · Born This Way Matte 24 Hour Foundation

Likely close Swatch reads about the same · listed neutral
Cover FX

G50 · Power Play Foundation

Likely close Swatch reads about the same · listed warm
UOMA Beauty

T2W Honey Honey · Say What?! Foundation

Likely close Swatch reads about the same · listed olive
Wet n Wild

Shell Bisque · PhotoFocus Stick Foundation

Likely close Swatch reads about the same
Clinique

WN 30 Biscuit · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

Likely close Swatch reads about the same
Haus Labs

175 Light · Triclone Skin Tech Medium Coverage Foundation

Likely close Swatch reads about the same · listed neutral
NARS

Sahel · Soft Matte Complete Foundation

Likely close Swatch reads about the same · listed warm
Shiseido

410 · Synchro Skin Self-Refreshing Foundation SPF 30

Likely close Swatch reads about the same
jane iredale

M4 · Beyond Matte Liquid Foundation

Likely close Swatch reads about the same · listed neutral
Tarte

27H light-medium honey · face tape foundation

Likely close Swatch reads about the same · listed warm
Catrice

010 Cool Cashmere · True Skin Hydrating Foundation

Likely close Swatch reads about the same · listed cool
Smashbox

0.5 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

Likely close Swatch reads about the same · listed cool
Makeup Revolution

F7 · Conceal & Glow Foundation

Likely close Swatch reads about the same · listed neutral
Smith & Cult

260 Warm · Veiled Threat Weightless Micro-Blurring Foundation

Likely close Swatch reads about the same · listed warm
Juice Beauty

20 Golden Tan · PHYTO-PIGMENTS Flawless Serum Foundation

Likely close Swatch reads about the same · listed warm
Almay

400 Medium Meets Deep · Smart Shade Skintone Matching Makeup

Likely close Swatch reads about the same
boscia

Manhattan Beach · Skin Perfecting BB Cream Broad Spectrum SPF 30

Likely close Swatch reads warmer · listed warm
Yves Saint Laurent

B40 · Touche Eclat All-In-One Glow Foundation

Likely close Swatch reads about the same · listed neutral
Ulta Beauty

Medium Warm · Moisturizing Foundation Stick

Likely close Swatch reads about the same · listed warm
Laura Mercier

2C1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

Likely close Swatch reads about the same · listed cool
Kevyn Aucoin

06 ST · Stripped Nude Skin Tint

Likely close Swatch reads about the same

Closest shade in the other 65 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Adjustable Coverage Foundation

Tan Neutral (lighter)
Tan to Deep Warm (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.