Smith & Cult

350 Cool in other brands

Veiled Threat Weightless Micro-Blurring Foundation · Liquid and cream

Depth: Lighter than 34% of the shades in our data
Undertone: Listed as cool from its name
Swatch: Reads cooler than most shades this deep #d58655
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Too Faced Natural Beige in Born This Way Matte 24 Hour Foundation (likely close). In all, 90 ranges have a likely-close shade and 101 brands have one worth trying.

Closest shade in each brand

The 40 closest of 101 brands. The other 61 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Too Faced

Natural Beige · Born This Way Matte 24 Hour Foundation

Likely close Swatch reads about the same · listed neutral
Lancôme

440 Bisque · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

Likely close Swatch reads about the same
Charlotte Tilbury

12 COOL · Airbrush Flawless Foundation

Likely close Swatch reads about the same · listed cool
Milani

Warm Sand · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

Likely close Swatch reads about the same · listed warm
Juvia's Place

420 Havana · I Am Magic Foundation

Likely close Swatch reads about the same · listed warm
Makeup Revolution

F10.5 · Conceal & Glow Foundation

Likely close Swatch reads about the same · listed warm
Ulta Beauty

Medium To Tan Peach · Youthful Glow Foundation Serum Drops

Likely close Swatch reads about the same · listed warm
J.Cat Beauty

Sunkissed · Skinsurance Max Coverage Silky Foundation

Likely close Swatch reads about the same
NARS

MD3.15 Seville · Light Reflecting Advanced Skincare Foundation

Likely close Swatch reads about the same · listed warm
Maybelline

334 Warm Sun · Fit Me Matte + Poreless Liquid Foundation

Likely close Swatch reads about the same · listed warm
Bobbi Brown

8 Walnut · Skin Weightless Powder Foundation

Likely close Swatch reads about the same · listed cool
Dior

051 Praline · Diorskin Forever Undercover Foundation

Likely close Swatch reads about the same · listed warm
Natasha Denona

P7 - Tan Dark Peach · Hy-Glam Serum Foundation

Likely close Swatch reads about the same · listed warm
KIKO Milano

Hazelnut · Tuscan Sunshine Luminous Foundation

Likely close Swatch reads about the same
KVD Vegan Beauty

62 Medium W · Lock-It Foundation

Likely close Swatch reads about the same · listed warm
Wet n Wild

Amber · PhotoFocus Stick Foundation

Likely close Swatch reads about the same
Fenty Beauty

370 · Pro Filt'r Soft Matte Powder Foundation

Likely close Swatch reads about the same · listed neutral-warm
UOMA Beauty

T2W Bronze Venus · Say What?! Foundation

Likely close Swatch reads about the same · listed warm
Laura Mercier

16 · Smooth Finish Foundation Powder

Likely close Swatch reads about the same · listed neutral
ZOEVA

300N Joy · Authentik Skin Natural Luminous Foundation

Likely close Swatch reads about the same · listed olive
Clinique

WN 92 · Even Better Refresh Hydrating and Repairing Foundation

Likely close Swatch reads about the same · listed neutral-warm
Il Makiage

212-66125 125 · Woke Up Like This Flawless Base Foundation

Likely close Swatch reads about the same · listed warm
L'Oréal

N6.5, Medium Deep · True Match Super-Blendable Foundation

Likely close Swatch reads about the same
Estée Lauder

7W1 Deep Spice · Double Wear Stay In Place Matte Powder Foundation

Likely close Swatch reads about the same · listed warm
It Cosmetics

Rich · Bye Bye Lines Sheer Liquid Foundation

Likely close Swatch reads about the same
MAC

NW35 · Pro Longwear Nourishing Waterproof Foundation

Likely close Swatch reads about the same · listed neutral
Dose Of Colors

124 Medium Tan · Meet Your Hue Foundation

Likely close Swatch reads warmer · listed warm
W3LL People

Dark Neutral · Narcissist Foundation Stick

Likely close Swatch reads about the same · listed neutral
Tarte

45H tan honey · face tape foundation

Likely close Swatch reads about the same · listed warm
Pat McGrath Labs

19 Medium · Sublime Perfection Foundation

Likely close Swatch reads about the same · listed warm
Winky Lux

Deep · Diamond Powder Foundation

Likely close Swatch reads cooler
jane iredale

Warm Brown · PurePressed Base Mineral Foundation Refill

Likely close Swatch reads warmer · listed warm
NYX Professional Makeup

Camel · Total Control Pro Drop Foundation

Likely close Swatch reads about the same
Dermablend

55W Copper · Smooth Liquid Camo Foundation

Likely close Swatch reads about the same · listed warm
bareMinerals

22 Warm Tan · Matte Loose Powder Mineral Foundation SPF 15

Likely close Swatch reads lighter · listed warm
Beauty Bakerie

325 Neutral · InstaBake Aqua Glass Foundation

Likely close Swatch reads about the same · listed neutral
Morphe

F3.40 Neutral · Fluidity Full-Coverage Foundation

Likely close Swatch reads about the same · listed neutral
ILIA

Martinique · True Skin Serum Foundation

Likely close Swatch reads deeper · listed neutral-warm
Yves Saint Laurent

B80 · Touche Eclat All-In-One Glow Foundation

Likely close Swatch reads deeper and cooler · listed warm
Kosas

Medium Tan Neutral 280 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads warmer · listed neutral

Closest shade in the other 61 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Veiled Threat Weightless Micro-Blurring Foundation

340 Warm (lighter)
360 Neutral (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.