Foundation Shades

Smith & Cult

230 Warm in other brands

Veiled Threat Weightless Micro-Blurring Foundation · Liquid and cream

Depth
Lighter than 65% of the shades in our data
Undertone
Listed as warm from its name
Swatch
Reads in between warm and cool #e0af8b
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Yves Saint Laurent BD40 in All Hours Longwear Natural Matte Foundation (likely close). In all, 261 ranges have a likely-close shade and 103 brands have one worth trying.

Closest shade in each brand

The 40 closest of 103 brands. The other 63 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Yves Saint Laurent

    BD40 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  2. Make Up For Ever

    Y325 · Ultra HD Invisible Cover Stick Foundation

    Likely close Swatch reads about the same · listed warm

  3. Kosas

    Light Cool 150 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed cool

  4. Fenty Beauty

    280 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  5. UOMA Beauty

    T3N Fair Lady · Say What?! Foundation

    Likely close Swatch reads about the same · listed neutral

  6. Sephora Collection

    13 P · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed cool

  7. Huda Beauty

    210B Chai · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed warm

  8. Clinique

    WN 38 Sesame · Beyond Perfecting Foundation + Concealer

    Likely close Swatch reads about the same · listed neutral-warm

  9. Armani Beauty

    4.5 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed warm

  10. Becca Cosmetics

    2N2 Desert · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed neutral

  11. Jouer Cosmetics

    Honey Beige · Essential High Coverage Crème Foundation

    Likely close Swatch reads about the same · listed olive

  12. Dermablend

    20W Cashew Beige · Cover Creme Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  13. Hourglass

    Honey · Illusion Hyaluronic Skin Tint

    Likely close Swatch reads about the same · listed warm

  14. bareMinerals

    4.5 Wheat · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

    Likely close Swatch reads about the same · listed warm

  15. Lancôme

    160 Ivoire W · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed warm

  16. Lawless

    Arizona · Woke Up Like This Flawless Finish Foundation

    Likely close Swatch reads about the same · listed warm

  17. L'Oréal

    460 - Golden Beige · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  18. Shiseido

    310 Silk · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  19. KVD Vegan Beauty

    130 Light · Lock-It Powder Foundation

    Likely close Swatch reads about the same

  20. CoverGirl

    L20 Light Ivory · TruBlend Matte Made Liquid Foundation

    Likely close Swatch reads about the same

  21. Dior

    4 Warm · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads about the same · listed warm

  22. Tarte

    29H Light-Medium Honey · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  23. La Mer

    330 Tan · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads about the same · listed neutral

  24. Natasha Denona

    N8 - Medium Neutral · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral

  25. NARS

    M1.5 Vallauris · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed cool

  26. Maybelline

    310 Sun Beige · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same

  27. It Cosmetics

    Fair Light · CC+ Cream Oil-Free Matte with SPF 40

    Likely close Swatch reads about the same · listed cool

  28. Exa

    520 Joshua · High Fidelity Foundation

    Likely close Swatch reads about the same

  29. ILIA

    8 Shela · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  30. Urban Decay

    30 · Hydromaniac Glowy Tinted Hydrator Foundation

    Likely close Swatch reads about the same · listed neutral

  31. Juice Beauty

    20 Golden Tan · PHYTO-PIGMENTS Flawless Serum Foundation

    Likely close Swatch reads about the same · listed warm

  32. Gucci

    210N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed cool

  33. Milk Makeup

    Light · Flex Foundation Stick

    Likely close Swatch reads about the same · listed warm

  34. Laura Mercier

    Chai · Silk Crème Moisturizing Photo Edition Foundation

    Likely close Swatch reads about the same · listed warm

  35. Kevyn Aucoin

    7.5 Medium EF · Foundation Balm

    Likely close Swatch reads about the same

  36. W3LL People

    Fair Pink · Narcissist Foundation Stick

    Likely close Swatch reads about the same · listed cool

  37. Cover FX

    1 G Medium · Custom Cover Drops

    Likely close Swatch reads about the same · listed warm

  38. Wet n Wild

    Soft Beige · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

  39. Perricone MD

    Ivory · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads about the same

  40. e.l.f. Cosmetics

    23 Light Cool · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 63 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Veiled Threat Weightless Micro-Blurring Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.