Foundation Shades

No7

21 Sepia in other brands

Stay Perfect Foundation · Liquid and cream

Depth
Lighter than 32% of the shades in our data
Undertone
Not listed
Swatch
Reads warmer than most shades this deep #ad8969
Data
No7's own website, October 2026 (how we collect it)

The closest shade in another brand is Il Makiage 212-66120 120 in Woke Up Like This Flawless Base Foundation (likely close). In all, 81 ranges have a likely-close shade and 109 brands have one worth trying.

Closest shade in each brand

The 40 closest of 109 brands. The other 69 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Il Makiage

    212-66120 120 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed neutral

  2. Make Up For Ever

    Y385 · Ultra HD Invisible Cover Foundation

    Likely close Swatch reads about the same · listed olive

  3. bareMinerals

    09 Chestnut · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

    Likely close Swatch reads about the same · listed neutral-warm

  4. No7

    13 Deeply Honey · HydraLuminous Moisturising Foundation

    Likely close Swatch reads about the same

  5. Sisley Paris

    6W Chestnut · Phyto-Teint Perfection

    Likely close Swatch reads about the same · listed warm

  6. Yves Saint Laurent

    B55 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  7. Dior

    7 Neutral · Dior Airflash Spray Foundation

    Likely close Swatch reads about the same · listed neutral

  8. Dermablend

    48N · Flawless Creator Liquid Foundation Drops

    Likely close Swatch reads about the same · listed neutral

  9. NYX Professional Makeup

    Caramel · Can't Stop Won't Stop Foundation

    Likely close Swatch reads about the same · listed olive

  10. Laura Mercier

    5W1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

    Likely close Swatch reads about the same · listed warm

  11. Urban Decay

    41NN · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  12. Natasha Denona

    87W · Foundation X+

    Likely close Swatch reads about the same · listed warm

  13. Benefit Cosmetics

    Shade 8 Tan Warm · Hello Happy Velvet Powder Foundation

    Likely close Swatch reads about the same · listed warm

  14. Estée Lauder

    5W2 Rich Caramel · Futurist Hydra Rescue Moisturizing Makeup SPF 45

    Likely close Swatch reads about the same · listed warm

  15. Pat McGrath Labs

    18 Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed olive

  16. Clé de Peau Beauté

    O40 Light Tan Ocher · Radiant Fluid Foundation Natural SPF 25

    Likely close Swatch reads about the same · listed neutral

  17. Physicians Formula

    Medium · Silk Foundation Elixir

    Likely close Swatch reads about the same

  18. Tom Ford

    10.5 Mocha · Traceless Soft Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  19. Dr. Jart+

    Medium · Premium Beauty Balm SPF 40

    Likely close Swatch reads cooler

  20. MAC

    C4 · Studio Radiance Serum-Powered Foundation

    Likely close Swatch reads about the same · listed warm

  21. Ofra Cosmetics

    4.75 · Absolute Cover Foundation

    Likely close Swatch reads about the same · listed cool

  22. Wander Beauty

    Rich · Wanderlust Powder Foundation

    Likely close Swatch reads cooler · listed warm

  23. Sephora Collection

    36 Ambre · 10 Hour Wear Perfection Foundation

    Likely close Swatch reads cooler · listed warm

  24. Essence

    178 · Silky Blur Hydrating Longwear Foundation

    Likely close Swatch reads about the same

  25. Anastasia Beverly Hills

    320N · Luminous Foundation

    Likely close Swatch reads cooler · listed neutral-cool

  26. Rimmel London

    010 Latte · Lasting Finish 25H Compact Powder Foundation

    Likely close Swatch reads cooler

  27. Catrice

    043N · Invisible Cover Cushion Foundation

    Likely close Swatch reads about the same · listed neutral

  28. La Mer

    440 Amber · The Soft Fluid Long Wear Foundation SPF 20

    Likely close Swatch reads cooler · listed warm

  29. ColourPop

    155W Dark · Pretty Fresh Foundation

    Likely close Swatch reads about the same · listed warm

  30. Shiseido

    510 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads cooler · listed warm

  31. Hourglass

    Warm Beige · Vanish Seamless Finish Foundation Stick

    Likely close Swatch reads about the same · listed warm

  32. CoverGirl

    600 Rich · Clean Fresh Skin Milk Foundation

    Likely close Swatch reads about the same

  33. It Cosmetics

    Tan · CC+ Cream Oil-Free Matte with SPF 40

    Likely close Swatch reads lighter · listed warm

  34. jane iredale

    Cognac · PurePressed Base Mineral Foundation Refill

    Likely close Swatch reads lighter

  35. Makeup Revolution

    F10.2 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  36. Pretty Vulgar

    Deep Truth · Bird's Nest Blurring Beauty Mousse CC Cream

    Likely close Swatch reads cooler

  37. Kevyn Aucoin

    13 Deep EF · The Etherealist Foundation

    Likely close Swatch reads about the same · listed warm

  38. Huda Beauty

    330N Butter Pecan · #FauxFilter Full Coverage Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  39. Morphe

    F2.60 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads lighter · listed neutral

  40. Au Naturale

    Mallorca · Zero Gravity C2P Foundation

    Likely close Swatch reads about the same · listed olive

Closest shade in the other 69 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Stay Perfect Foundation

Colours come from No7's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.