Foundation Shades

Milk Makeup

Vanilla in other brands

Flex Foundation Stick · Stick

Depth
Lighter than 86% of the shades in our data
Undertone
Listed as cool from its retail listing
Swatch
Reads cooler than most shades this deep #f5c4b0
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Bite Beauty L15 in Changemaker Supercharged Micellar Foundation (likely close). In all, 121 ranges have a likely-close shade and 99 brands have one worth trying.

Closest shade in each brand

The 40 closest of 99 brands. The other 59 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Bite Beauty

    L15 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed neutral

  2. Cover FX

    P20 · Power Play Foundation

    Likely close Swatch reads about the same · listed cool

  3. Huda Beauty

    335B · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed cool

  4. Pat McGrath Labs

    9 Light Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  5. Tarte

    27B · SEA Water Foundation Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed cool

  6. Clinique

    Silk Shell · Superbalanced Silk Makeup Broad Spectrum 15

    Likely close Swatch reads about the same

  7. bareMinerals

    0.5 Porcelain · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed cool

  8. Makeup Revolution

    F4 · Conceal & Glow Foundation

    Likely close Swatch reads about the same · listed cool

  9. Too Faced

    Taffy · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

    Likely close Swatch reads about the same · listed cool

  10. Givenchy

    P105 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  11. Make Up For Ever

    R330 · Matte Velvet Skin Blurring Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  12. Laura Mercier

    Dune · Silk Crème Moisturizing Photo Edition Foundation

    Likely close Swatch reads warmer · listed neutral

  13. Smashbox

    1.0 · Studio Skin 24 Hour Oil-Free Hydra Foundation

    Likely close Swatch reads about the same · listed neutral

  14. Hourglass

    Cream · Vanish Seamless Finish Foundation Stick

    Likely close Swatch reads about the same · listed cool

  15. Dior

    020 Light Beige · Diorskin Forever Perfect Matte Powder Foundation

    Likely close Swatch reads warmer

  16. Smith & Cult

    130 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads warmer · listed neutral

  17. KVD Vegan Beauty

    44 Light C · Lock-It Foundation

    Likely close Swatch reads warmer · listed cool

  18. PÜR

    Blush Medium · 4-In-1 Foundation Stick

    Likely close Swatch reads cooler

  19. Milani

    Light · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads about the same

  20. Perricone MD

    Porcelain · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads warmer

  21. NYX Professional Makeup

    Light Porcelain · Total Control Pro Drop Foundation

    Likely close Swatch reads lighter

  22. Haus Labs

    100 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  23. Rare Beauty

    150C · Liquid Touch Weightless Foundation

    Likely close Swatch reads warmer · listed neutral

  24. Yves Saint Laurent

    B20 · All Hours Longwear Natural Matte Foundation

    Likely close Swatch reads warmer · listed neutral

  25. Sephora Collection

    22 Natural · Matte Perfection Full Coverage Foundation

    Likely close Swatch reads about the same

  26. beautyblender

    3.15 Cool · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads warmer · listed cool

  27. ILIA

    Salina · True Skin Serum Foundation

    Likely close Swatch reads warmer · listed neutral-warm

  28. Almay

    Light/Medium · Smart Shade Skintone Matching Makeup

    Likely close Swatch reads about the same

  29. L'Oréal

    C2.5, Light Medium · True Match Super-Blendable Foundation

    Likely close Swatch reads deeper

  30. UOMA Beauty

    T2C Fair Lady · Say What?! Foundation

    Likely close Swatch reads deeper and warmer · listed cool

  31. Wander Beauty

    Golden Medium · Nude Illusion Liquid Foundation

    Likely close Swatch reads warmer · listed warm

  32. Wet n Wild

    Rose Ivory · PhotoFocus Liquid Foundation

    Likely close Swatch reads warmer

  33. Becca Cosmetics

    1C2 Ivory · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads warmer · listed cool

  34. La Mer

    01 Pink Porcelain · The Luminous Lifting Cushion Foundation SPF 20 + Refill

    Likely close Swatch reads warmer · listed cool

  35. Maybelline

    235 Pure Beige · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads warmer

  36. Lancôme

    010C · SKIN FEELS GOOD Skin Nourishing Foundation

    Likely close Swatch reads about the same · listed cool

  37. Natasha Denona

    P2 - Fair Light Peach · Hy-Glam Serum Foundation

    Likely close Swatch reads warmer · listed warm

  38. Nudestix

    1 Light · Nudies Tinted Blur Stick

    Likely close Swatch reads about the same · listed cool

  39. W3LL People

    Dark Neutral · Bio Base Pressed Foundation

    Likely close Swatch reads about the same · listed neutral

  40. Bobbi Brown

    Alabaster · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 59 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Flex Foundation Stick

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.