Tarte

39N Medium-Tan Neutral in other brands

Amazonian Clay Full Coverage Foundation SPF 15 · Liquid and cream

Depth: Lighter than 27% of the shades in our data
Undertone: Listed as neutral from its name
Swatch: Reads warmer than most shades this deep #b37e4c
Data: Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Cover FX 4 G Medium in Custom Cover Drops (likely close). In all, 135 ranges have a likely-close shade and 99 brands have one worth trying.

Closest shade in each brand

The 40 closest of 99 brands. The other 59 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Cover FX

4 G Medium · Custom Cover Drops

Likely close Swatch reads about the same · listed warm
Hourglass

Honey · Vanish Seamless Finish Foundation Stick

Likely close Swatch reads about the same · listed warm
e.l.f. Cosmetics

41 Tan Neutral · Soft Glam Satin Foundation

Likely close Swatch reads about the same · listed neutral
It Cosmetics

Rich · CC+ Cream Oil-Free Matte with SPF 40

Likely close Swatch reads about the same · listed warm
PÜR

Golden Tan · 4-In-1 Foundation Stick

Likely close Swatch reads about the same · listed warm
Huda Beauty

340G Baklava · #FauxFilter Full Coverage Matte Foundation

Likely close Swatch reads about the same · listed neutral-warm
Maybelline

Warm Honey · Fit Me Dewy + Smooth Foundation

Likely close Swatch reads about the same · listed warm
Wet n Wild

Amber Beige · Photo Focus Dewy Foundation

Likely close Swatch reads about the same
Fenty Beauty

17 · Eaze Drop Lightweight Blurring Skin Tint

Likely close Swatch reads about the same
Lorac

17 · PRO Soft Focus Longwear Foundation

Likely close Swatch reads about the same · listed olive
Urban Decay

80NN · Stay Naked The Fix Powder Foundation

Likely close Swatch reads about the same · listed neutral
NARS

MD4 Macao · Light Reflecting Advanced Skincare Foundation

Likely close Swatch reads about the same · listed warm
MAC

C8 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

Likely close Swatch reads about the same · listed warm
CoverGirl

M70 Sand Beige · TruBlend Matte Made Liquid Foundation

Likely close Swatch reads about the same
L.A. Girl

Beige · Pro Coverage Liquid Foundation

Likely close Swatch reads about the same
Kevyn Aucoin

14 Deep EF · Foundation Balm

Likely close Swatch reads about the same
Lancôme

500 Suede W · Teint Idole Ultra Wear 24H Long Wear Foundation

Likely close Swatch reads about the same · listed warm
Armani Beauty

11 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

Likely close Swatch reads about the same · listed olive
Dermablend

60N Café Brown · Cover Creme Full Coverage Foundation

Likely close Swatch reads about the same · listed neutral
Natasha Denona

Y12 - Dark Yellow Peach · Hy-Glam Serum Foundation

Likely close Swatch reads about the same · listed warm
Kosas

Medium Deep Neutral Olive 290 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads about the same · listed olive
Ulta Beauty

Tan Warm · Effortless Effect Foundation

Likely close Swatch reads about the same · listed warm
Il Makiage

212-66130 130 · Woke Up Like This Flawless Base Foundation

Likely close Swatch reads about the same · listed cool
Estée Lauder

5W1.5 Cinnamon · Double Wear Stay-in-Place Makeup

Likely close Swatch reads about the same · listed warm
Bobbi Brown

Warm Walnut · Skin Foundation Stick

Likely close Swatch reads about the same · listed warm
KVD Vegan Beauty

066 Tan · True Portrait Medium Coverage Shake Foundation

Likely close Swatch reads about the same · listed neutral
Clinique

CN 116 Spice · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

Likely close Swatch reads cooler
Becca Cosmetics

Maple · Skin Love Weightless Blur Foundation

Likely close Swatch reads about the same · listed warm
Lawless

Bronze · Woke Up Like This Flawless Finish Foundation

Likely close Swatch reads about the same · listed neutral-warm
Pat McGrath Labs

23 Medium Deep · Sublime Perfection Foundation

Likely close Swatch reads about the same · listed warm
Ofra Cosmetics

7.2 · Absolute Cover Foundation

Likely close Swatch reads warmer · listed warm
Catrice

048 Desert Beige · HD Liquid Coverage Foundation

Likely close Swatch reads about the same
surratt beauty

9 Surreal Skin · Surreal Skin Foundation Wand

Likely close Swatch reads about the same · listed warm
Haus Labs

370 Medium · Triclone Skin Tech Medium Coverage Foundation

Likely close Swatch reads cooler · listed warm
NYX Professional Makeup

Camel · Can't Stop Won't Stop Foundation

Likely close Swatch reads about the same · listed olive
Milani

Golden Hazelnut · Screen Queen Foundation

Likely close Swatch reads about the same · listed warm
Benefit Cosmetics

Shade 9 Deep Neutral · Hello Happy Velvet Powder Foundation

Likely close Swatch reads about the same · listed neutral
Morphe

F3.60 Warm · Fluidity Full-Coverage Foundation

Likely close Swatch reads about the same · listed warm
Tarte

49G tan-deep golden · face tape foundation

Likely close Swatch reads cooler · listed olive
BLK/OPL

Truly Topaz · Pore Perfecting Liquid Foundation

Likely close Swatch reads cooler · listed warm

Closest shade in the other 59 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Amazonian Clay Full Coverage Foundation SPF 15

37S Medium-Tan Sand (lighter)
40H Tan Honey (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.