Foundation Shades

PÜR

Dark in other brands

4-In-1 Foundation Stick · Stick

Depth
Lighter than 16% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads in between warm and cool #99603a
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Rimmel London 100 Mocha in Multi-Tasker Blur Booster Stick (Primer & Tint) (likely close). In all, 193 ranges have a likely-close shade and 104 brands have one worth trying.

Closest shade in each brand

The 40 closest of 104 brands. The other 64 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Rimmel London

    100 Mocha · Multi-Tasker Blur Booster Stick (Primer & Tint)

    Likely close Swatch reads about the same

  2. bareMinerals

    25 Golden Dark · ORIGINAL Liquid Mineral Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed warm

  3. Tarte

    53H Deep Honey · Amazonian Clay Full Coverage Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  4. Fenty Beauty

    400 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads about the same · listed warm

  5. Essence

    53 · Natural Matte Mousse Foundation

    Likely close Swatch reads about the same

  6. Natasha Denona

    NR13 - Dark Neutral Rosy · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  7. KIKO Milano

    9.5 WG Warm Gold · Unlimited 24H Matte Foundation

    Likely close Swatch reads about the same · listed warm

  8. Clé de Peau Beauté

    O80 Deep Ocher · The Foundation SPF 22

    Likely close Swatch reads about the same · listed neutral

  9. Milani

    Warm Bronze · Screen Queen Foundation

    Likely close Swatch reads about the same · listed warm

  10. Beauty Bakerie

    313 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

  11. Catrice

    095N · Nude Drop Tinted Serum Foundation

    Likely close Swatch reads about the same · listed neutral

  12. Estée Lauder

    8C1 Rich Java · Double Wear Stay In Place Matte Powder Foundation

    Likely close Swatch reads about the same · listed cool

  13. It Cosmetics

    51.5 Rich Warm · Your Skin But Better Foundation + Skincare

    Likely close Swatch reads about the same · listed warm

  14. e.l.f. Cosmetics

    6 Tan/Deep Warm · Halo Glow Liquid Filter

    Likely close Swatch reads about the same · listed warm

  15. Morphe

    F4.30 Warm · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  16. NARS

    D4 Namibia · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed warm

  17. Clinique

    Deep · Acne Solutions BB Cream SPF 40

    Likely close Swatch reads about the same

  18. Haus Labs

    415 Medium Deep · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  19. Maybelline

    368 · Fit Me Tinted Moisturizer

    Likely close Swatch reads about the same

  20. PÜR

    DN7 Cocoa · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed neutral

  21. Charlotte Tilbury

    13 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed neutral

  22. Pat McGrath Labs

    27 Medium Deep · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed neutral

  23. NYX Professional Makeup

    Cappuccino · Total Control Pro Drop Foundation

    Likely close Swatch reads about the same

  24. surratt beauty

    14 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed warm

  25. Armani Beauty

    13.5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Likely close Swatch reads about the same · listed warm

  26. Makeup Revolution

    F13 · Conceal & Hydrate Foundation

    Likely close Swatch reads about the same · listed warm

  27. Nudestix

    8 Nude · Tinted Cover Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  28. Exa

    170 Paetynn · High Fidelity Foundation

    Likely close Swatch reads about the same · listed warm

  29. Too Faced

    Chai · Born This Way Foundation

    Likely close Swatch reads about the same · listed warm

  30. Clarins

    D4N · Double Serum Foundation 2in1 Hybrid Foundation

    Likely close Swatch reads about the same

  31. jane iredale

    M14 · Beyond Matte Liquid Foundation

    Likely close Swatch reads cooler · listed warm

  32. Anastasia Beverly Hills

    370W · Luminous Foundation

    Likely close Swatch reads about the same · listed warm

  33. Cover FX

    G100 · Power Play Foundation

    Likely close Swatch reads about the same · listed warm

  34. Becca Cosmetics

    5W1 Amber · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed warm

  35. MAC

    NC60 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  36. Laura Mercier

    Ganache · Flawless Lumière Radiance-Perfecting Foundation

    Likely close Swatch reads about the same · listed warm

  37. UOMA Beauty

    T1C Black Pearl · Say What?! Foundation

    Likely close Swatch reads about the same · listed cool

  38. KVD Vegan Beauty

    200 Deep · Lock-It Powder Foundation

    Likely close Swatch reads about the same

  39. Dose Of Colors

    128 Medium Tan · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

  40. Kosas

    Medium Deep Neutral Olive 360 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed olive

Closest shade in the other 64 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in 4-In-1 Foundation Stick

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.