Foundation Shades

La Mer

220 Neutral in other brands

The Soft Fluid Long Wear Foundation SPF 20 · Liquid and cream

Depth
Lighter than 84% of the shades in our data
Undertone
Listed as neutral from its name
Swatch
Reads cooler than most shades this deep #f3c4a6
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Juvia's Place 740 Marisol in I Am Magic Foundation (likely close). In all, 211 ranges have a likely-close shade and 101 brands have one worth trying.

Closest shade in each brand

The 40 closest of 101 brands. The other 61 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Juvia's Place

    740 Marisol · I Am Magic Foundation

    Likely close Swatch reads about the same · listed neutral

  2. beautyblender

    1.50 Cool · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed cool

  3. Tarte

    32H · SEA Water Foundation Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed warm

  4. Ulta Beauty

    Light to Medium Cool · Adjustable Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  5. Clinique

    CN 02 Breeze · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Likely close Swatch reads about the same · listed neutral-cool

  6. MAC

    NW20 · Pro Longwear Nourishing Waterproof Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  7. Huda Beauty

    330N · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

    Likely close Swatch reads about the same · listed neutral

  8. Too Faced

    Porcelain · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  9. Bobbi Brown

    Neutral Sand · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral

  10. PÜR

    Golden Light · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed warm

  11. Haus Labs

    130 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed cool

  12. Milani

    Nude · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same

  13. Givenchy

    P100 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  14. L'Oréal

    W3, Light Medium · True Match Super-Blendable Foundation

    Likely close Swatch reads about the same

  15. Dior

    020 Light Beige · Dreamskin Fresh & Perfect Cushion Broad Spectrum SPF 50 Refill

    Likely close Swatch reads about the same · listed neutral

  16. Cover FX

    G30 · Power Play Foundation

    Likely close Swatch reads about the same · listed warm

  17. Wet n Wild

    Nude Ivory · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

  18. Pacifica

    36CL Cool Light · Alight Clean Foundation

    Likely close Swatch reads about the same · listed cool

  19. Pat McGrath Labs

    13 Light Medium · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed warm

  20. Bite Beauty

    L35 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed warm

  21. Revlon

    110 Ivory · ColorStay Makeup For Combo/Oily Skin

    Likely close Swatch reads about the same

  22. surratt beauty

    2 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed cool

  23. Milk Makeup

    Crème · Blur Liquid Matte Foundation

    Likely close Swatch reads about the same · listed warm

  24. Becca Cosmetics

    1N2 Porcelain · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  25. Smashbox

    2.15 · Studio Skin 24 Hour Oil-Free Hydra Foundation

    Likely close Swatch reads about the same · listed cool

  26. Rare Beauty

    140C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  27. Hourglass

    No. 1.5 Nude · Veil Fluid Makeup

    Likely close Swatch reads about the same · listed cool

  28. Sephora Collection

    19 Warm Linen · Matte Perfection Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

  29. La Mer

    01 Pink Porcelain · The Luminous Lifting Cushion Foundation SPF 20 + Refill

    Likely close Swatch reads about the same · listed cool

  30. CoverGirl

    530 Fair/Light · Clean Fresh Skin Milk Foundation

    Likely close Swatch reads about the same

  31. Smith & Cult

    160 Neutral · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed neutral

  32. florence by mills

    F010 · Like a Light Skin Tint

    Likely close Swatch reads about the same · listed cool

  33. Natasha Denona

    55WR · Transformatte Pore Vanishing Matte Foundation

    Likely close Swatch reads about the same · listed neutral

  34. Dr. Dennis Gross Skincare

    Light/Medium · Instant Radiance Sun Defense Sunscreen Broad Spectrum SPF 40

    Likely close Swatch reads about the same

  35. Gucci

    130W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads about the same · listed warm

  36. bareMinerals

    01 Opal · Complexion Rescue Hydrating Foundation Stick Broad Spectrum SPF 25

    Likely close Swatch reads cooler · listed cool

  37. Guerlain

    035C · L'Essentiel Natural Longwear Foundation SPF 20

    Likely close Swatch reads about the same · listed cool

  38. Wander Beauty

    Tan · Wanderlust Powder Foundation

    Likely close Swatch reads about the same · listed olive

  39. rms beauty

    11 · "Un" Cover-Up Cream Foundation

    Likely close Swatch reads about the same · listed warm

  40. NARS

    L2.5 Yukon · Sheer Glow Foundation

    Likely close Swatch reads about the same · listed cool

Closest shade in the other 61 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in The Soft Fluid Long Wear Foundation SPF 20

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.