Fenty Beauty

250 in other brands

Pro Filt'r Soft Matte Powder Foundation · Powder

Depth

Lighter than 71% of the shades in our data

Undertone

Listed as warm from its retail listing

Swatch

Reads in between warm and cool #e8b48c

Data

Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Tarte 42S in SEA Water Foundation Broad Spectrum SPF 15 (likely close). In all, 241 ranges have a likely-close shade and 104 brands have one worth trying.

Closest shade in each brand

The 40 closest of 104 brands. The other 64 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. Tarte

   42S · SEA Water Foundation Broad Spectrum SPF 15

   Likely close Swatch reads about the same · listed warm

2. jane iredale

   Caramel · Liquid Minerals A Foundation

   Likely close Swatch reads about the same · listed warm

3. Bobbi Brown

   Neutral Golden · Skin Long-Wear Fluid Powder Foundation SPF 20

   Likely close Swatch reads about the same · listed neutral-warm

4. Laura Mercier

   Cameo · Flawless Lumière Radiance-Perfecting Foundation

   Likely close Swatch reads about the same · listed cool

5. Shiseido

   310 Silk · Synchro Skin Self-Refreshing Custom Finish Powder Foundation

   Likely close Swatch reads about the same · listed neutral

6. Huda Beauty

   405N · #FauxFilter Skin Finish Buildable Coverage Foundation Stick

   Likely close Swatch reads about the same · listed neutral

7. Gucci

   160N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

   Likely close Swatch reads about the same · listed neutral

8. Kevyn Aucoin

   5.5 Medium EF · Foundation Balm

   Likely close Swatch reads about the same

9. MAC

   NC25 · Studio Waterweight SPF 30 Foundation

   Likely close Swatch reads about the same · listed warm

10. Dermablend

    30W Bisque · Smooth Liquid Camo Foundation

    Likely close Swatch reads about the same · listed warm

11. Ulta Beauty

    Tan Warm · Adjustable Coverage Foundation

    Likely close Swatch reads about the same · listed warm

12. It Cosmetics

    Medium Tan · Celebration Foundation Illumination

    Likely close Swatch reads about the same · listed warm

13. bareMinerals

    08 Spice · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

    Likely close Swatch reads about the same · listed warm

14. Cover FX

    G40 · Natural Finish Foundation

    Likely close Swatch reads about the same · listed warm

15. Milk Makeup

    Light Sand · Flex Foundation Stick

    Likely close Swatch reads about the same · listed warm

16. Milani

    Warm Beige · Conceal + Perfect 2-in-1 Foundation + Concealer

    Likely close Swatch reads about the same · listed warm

17. L'Oréal

    Natural Buff · Infallible Pro-Glow Foundation

    Likely close Swatch reads about the same

18. Dior

    025 Apricot Beige · Dreamskin Fresh & Perfect Cushion Broad Spectrum SPF 50 Refill

    Likely close Swatch reads about the same · listed warm

19. Almay

    200 Buff · Clear Complexion Make Myself Clear Makeup

    Likely close Swatch reads about the same

20. J.Cat Beauty

    Natural · Aquasurance Compact Foundation

    Likely close Swatch reads about the same

21. Haus Labs

    120 Light · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

22. Too Faced

    Nude · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Likely close Swatch reads about the same · listed cool

23. Makeup Revolution

    F5.5 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

24. Clinique

    WN 38 Sesame · Beyond Perfecting Foundation + Concealer

    Likely close Swatch reads about the same · listed neutral-warm

25. Yves Saint Laurent

    BD50 · Touche Eclat All-In-One Glow Foundation

    Likely close Swatch reads about the same · listed neutral-warm

26. Smith & Cult

    250 Warm · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed warm

27. UOMA Beauty

    T2W Fair Lady · Say What?! Foundation

    Likely close Swatch reads about the same · listed warm

28. Revlon

    310 Warm Golden · ColorStay Full Cover Foundation

    Likely close Swatch reads about the same · listed warm

29. ZOEVA

    160N Faith · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed neutral

30. Morphe

    F1.120 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

31. Sephora Collection

    24 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

32. NARS

    M2.5 Sahel · Natural Radiant Longwear Foundation

    Likely close Swatch reads about the same · listed warm

33. Il Makiage

    212-66050 50 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed warm

34. Lancôme

    260 Bisque N · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed neutral

35. surratt beauty

    4 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same · listed warm

36. Fenty Beauty

    220 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads about the same · listed warm

37. Wet n Wild

    Soft Ivory · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

38. Armani Beauty

    4.25 · Neo Nude Foundation

    Likely close Swatch reads about the same · listed warm

39. Pacifica

    27WM Warm Medium · Alight Clean Foundation

    Likely close Swatch reads about the same · listed warm

40. Make Up For Ever

    Y375Golden · Matte Velvet Skin Blurring Powder Foundation

    Likely close Swatch reads about the same · listed warm

Closest shade in the other 64 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Amorepacific 104 Light/Medium Pink
• Anastasia Beverly Hills 240N
• Antonym Dark
• Au Naturale Sand
• Beauty Bakerie 341 Warm Neutral
• beautyblender 3.25 Neutral
• Becca Cosmetics 2W2 Buff
• Benefit Cosmetics Shade 4
• Bite Beauty M75
• boscia Manhattan Beach
• Burt's Bees Natural Beige
• Catrice 004 Neutral Porcelain
• Charlotte Tilbury 5 COOL
• ColourPop 110W Medium
• COOLA Golden
• CoverGirl 570 Medium/Tan
• Dose Of Colors 114 Light
• Dr. Dennis Gross Skincare Medium/Deep
• Dr. Jart+ Light
• e.l.f. Cosmetics 23 Light Cool
• Elcie Cosmetics Cameo
• Essence 10 Cool Porcelain
• Estée Lauder 1N0 Porcelain
• Exa 520 Joshua
• florence by mills F020
• Flower Beauty M1 Natural Beige
• Givenchy Y205
• Guerlain 04C
• Hourglass Honey
• Hynt Beauty Bronzed Beige
• ILIA 8 Shela
• Josie Maran Medium Dark
• Jouer Cosmetics Golden Sand
• Juice Beauty 17 Medium Tan
• Juvia's Place 610 Cebu
• Koh Gen Do 143
• Kosas Light Cool 150
• KVD Vegan Beauty 015 Light
• L.A. Girl Fair
• La Mer 330 Tan
• Lawless Mojave
• lilah b. b classic
• Lorac 05
• Maybelline 228 Soft Tan
• Natasha Denona 55Wr
• Nudestix 4 Nude
• NYX Professional Makeup Vanilla
• Ofra Cosmetics 4.25
• Origins 410
• Pat McGrath Labs 14 Light Medium
• Perricone MD Ivory
• Physicians Formula Fair to Light
• Pretty Vulgar Shameless Skin
• PÜR Golden Medium
• Rare Beauty 270N
• rms beauty 11.5
• Smashbox 0.5
• The Ordinary 2.1 Y
• Tom Ford 7.7 Honey
• Urban Decay 50CP
• VDL V04.5 Cool Undertone
• W3LL People Medium Neutral
• Wander Beauty Fair Light
• Winky Lux Medium

Filter every range in the shade finder

Next to it in Pro Filt'r Soft Matte Powder Foundation

• 240 (lighter)
• 255 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.