- Depth
- Lighter than 17% of the shades in our data
- Undertone
- Listed as neutral on the brand's website
- Swatch
- Reads in between warm and cool #9b6541
- Data
- Rimmel London's own website, October 2026 (how we collect it)
The closest shade in another brand is It Cosmetics 51.75 Rich Cool in Your Skin But Better Foundation + Skincare (likely close). In all, 220 ranges have a likely-close shade and 106 brands have one worth trying.
Closest shade in each brand
The 40 closest of 106 brands. The other 66 brands are listed below.
One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.
-
It Cosmetics
51.75 Rich Cool · Your Skin But Better Foundation + Skincare
Likely close Swatch reads about the same · listed cool
-
Armani Beauty
11.5 · Luminous Silk Perfect Glow Flawless Oil-Free Foundation
Likely close Swatch reads about the same · listed warm
-
Clé de Peau Beauté
O80 Deep Ocher · The Foundation SPF 22
Likely close Swatch reads about the same · listed neutral
-
Benefit Cosmetics
Shade 11 · Hello Happy Air Stick Foundation SPF 20
Likely close Swatch reads about the same · listed neutral
-
Fenty Beauty
410 · Pro Filt'r Soft Matte Powder Foundation
Likely close Swatch reads about the same · listed warm
-
Morphe
F3.80 Cool · Fluidity Full-Coverage Foundation
Likely close Swatch reads about the same · listed cool
-
bareMinerals
25 Golden Dark · ORIGINAL Liquid Mineral Foundation Broad Spectrum SPF 20
Likely close Swatch reads about the same · listed warm
-
Charlotte Tilbury
13 DEEP · Unreal Skin Sheer Glow Tint Hydrating Foundation Stick
Likely close Swatch reads about the same · listed neutral
-
Rimmel London
100 Mocha · Multi-Tasker Blur Booster Stick (Primer & Tint)
Likely close Swatch reads about the same
-
Maybelline
Deep Bronze · Super Stay Longwear Liquid Foundation 30Hr Wear
Likely close Swatch reads about the same
-
e.l.f. Cosmetics
6 Tan/Deep Warm · Halo Glow Liquid Filter
Likely close Swatch reads about the same · listed warm
-
Becca Cosmetics
Walnut · Skin Love Weightless Blur Foundation
Likely close Swatch reads about the same · listed neutral
-
PÜR
DN7 Cocoa · 4-In-1 Love Your Selfie Longwear Foundation & Concealer
Likely close Swatch reads about the same · listed neutral
-
Gucci
460N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation
Likely close Swatch reads about the same · listed neutral
-
Estée Lauder
8C1 Rich Java · Double Wear Stay In Place Matte Powder Foundation
Likely close Swatch reads about the same · listed cool
-
CoverGirl
2 Tan Cool · Full Spectrum Matte Ambition All Day Foundation
Likely close Swatch reads about the same · listed cool
-
Pat McGrath Labs
27 Medium Deep · Sublime Perfection Foundation
Likely close Swatch reads about the same · listed neutral
-
Too Faced
Chai · Born This Way Undetectable Medium-to-Full Coverage Powder Foundation
Likely close Swatch reads about the same · listed warm
-
NYX Professional Makeup
Cappuccino · Total Control Pro Drop Foundation
Likely close Swatch reads about the same
-
Laura Mercier
19 · Smooth Finish Foundation Powder
Likely close Swatch reads about the same · listed neutral
-
NARS
Marquises · Soft Matte Complete Foundation
Likely close Swatch reads about the same · listed warm
-
Huda Beauty
500G Mocha · #FauxFilter Full Coverage Matte Foundation
Likely close Swatch reads about the same · listed warm
-
KIKO Milano
WB110 Warm Beige 110 · Full Coverage 2-in-1 Foundation & Concealer
Likely close Swatch reads about the same · listed warm
-
Natasha Denona
NR13 - Dark Neutral Rosy · Hy-Glam Serum Foundation
Likely close Swatch reads about the same · listed neutral-cool
-
Sisley Paris
7C (7) Moka · Phyto-Teint Ultra Eclat
Likely close Swatch reads about the same · listed cool
-
Make Up For Ever
Y528 · Reboot Active Care Revitalizing Foundation
Likely close Swatch reads about the same · listed cool
-
Sephora Collection
59 N · Best Skin Ever Liquid Foundation
Likely close Swatch reads warmer · listed neutral
-
Beauty Bakerie
313 Warm · InstaBake Aqua Glass Foundation
Likely close Swatch reads about the same · listed warm
-
Haus Labs
415 Medium Deep · Triclone Skin Tech Medium Coverage Foundation
Likely close Swatch reads about the same · listed neutral
-
MAC
NC50 · Studio Radiance Serum-Powered Foundation
Likely close Swatch reads about the same · listed warm
Closest shade in the other 66 brands
A to Z by brand. The 40 above are closer; open a shade to see how close it is.
- Almay 900 Cappuccino
- Anastasia Beverly Hills 370W
- Au Naturale Mumbai
- beautyblender 4.15 Warm
- Bite Beauty D175
- Black Up 12 HC
- BLK/OPL Warm Almond
- Bobbi Brown Golden Almond
- boscia La Jolla
- Burt's Bees Chestnut
- Clarins 08
- ColourPop 185W Deep Dark
- COOLA Medium/Dark
- Dermablend 75W Golden Brown
- Dior 6 Neutral
- Dose Of Colors 128 Medium Tan
- Dr. Jart+ Deep
- Elcie Cosmetics Warm Ivory
- Exa 170 Paetynn
- florence by mills D180
- Givenchy N470
- Guerlain 06W
- Hourglass Natural Amber
- Hynt Beauty Rich Chestnut
- Il Makiage 212-88195 195
- ILIA 15 Porto Covo
- J.Cat Beauty Caramel
- jane iredale M14
- Josie Maran RG80 Magical
- Jouer Cosmetics Pecan
- Juice Beauty 26 Tawny
- Juvia's Place 330 Accra
- Kevyn Aucoin 16 Deep EF
- Kosas Medium Deep Warm 350
- L.A. Girl Café
- La Mer 420 Terra
- Lancôme 13C
- Lawless Heat
- Lorac 21
- Makeup Revolution F12.2
- Marc Jacobs Beauty 84 Cocoa Medium
- Milk Makeup Cinnamon
- No7 17 Mocha
- Nudestix 8 Nude
- Ofra Cosmetics 8
- Origins 710
- Pacifica 07WD Warm Deep
- Perricone MD Rich
- Physicians Formula DpC1
- Pretty Vulgar Skin Candy
- Rare Beauty 470C
- Revlon 420 Mahogany
- rms beauty 88
- Shiseido 420 Bronze
- Smashbox 4.25
- Smith & Cult 420 Cool
- surratt beauty 14 Surreal Skin
- Tom Ford 11.5 Warm Nutmeg
- Ulta Beauty Tan Cool
- UOMA Beauty T1C Black Pearl
- Urban Decay 70
- VDL A07 Cool Rich Brown
- Wander Beauty Rich Deep
- Wet n Wild Cocoa
- Yves Saint Laurent B90
- ZOEVA 350W Masterful
Filter every range in the shade finder
Next to it in Match Perfection Foundation
- Cappuccino 502W - Warm (lighter)
- Warm Hazelnut 550W - Warm (deeper)
Colours come from Rimmel London's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.