Rimmel London

420: Warm Toffee – Cool / Neutral undertones in other brands

Lasting Finish 35 Hour Foundation · Liquid and cream

Depth: Lighter than 27% of the shades in our data
Undertone: Listed as neutral-cool on the brand's website
Swatch: Reads in between warm and cool #b1784f
Data: Rimmel London's own website, October 2026 (how we collect it)

The closest shade in another brand is Fenty Beauty 410 in Pro Filt'r Hydrating Longwear Foundation (likely close). In all, 230 ranges have a likely-close shade and 106 brands have one worth trying.

Closest shade in each brand

The 40 closest of 106 brands. The other 66 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

Fenty Beauty

410 · Pro Filt'r Hydrating Longwear Foundation

Likely close Swatch reads about the same · listed warm
Clinique

WN 120 Pecan · Even Better Clinical Serum Foundation Broad Spectrum SPF 25

Likely close Swatch reads about the same
Make Up For Ever

Y503 · Reboot Active Care Revitalizing Foundation

Likely close Swatch reads about the same · listed neutral
Tom Ford

9.5 Warm Almond · Traceless Soft Matte Foundation

Likely close Swatch reads about the same · listed warm
Rare Beauty

410N · Liquid Touch Weightless Foundation

Likely close Swatch reads about the same · listed neutral-warm
Gucci

380N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

Likely close Swatch reads about the same · listed neutral
KIKO Milano

80 Cocoa · Full Coverage Blurring Powder Foundation

Likely close Swatch reads about the same
L'Oréal

Warm 310 · Lumi Le Glow Tint

Likely close Swatch reads about the same · listed warm
bareMinerals

8.5 Terra · Complexion Rescue Hydrating Foundation Stick Broad Spectrum SPF 25

Likely close Swatch reads about the same · listed warm
PÜR

DN2 Nutmeg · 4-in-1 Pressed Mineral Powder Foundation SPF 15

Likely close Swatch reads about the same · listed warm
Haus Labs

340 Medium · Triclone Skin Tech Medium Coverage Foundation

Likely close Swatch reads about the same · listed warm
Clé de Peau Beauté

O60 Deep Tan Ocher · The Foundation SPF 22

Likely close Swatch reads about the same · listed neutral
Exa

240 Reilly · High Fidelity Foundation

Likely close Swatch reads about the same · listed warm
Tarte

49G tan-deep golden · face tape foundation

Likely close Swatch reads about the same · listed olive
MAC

NC46 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

Likely close Swatch reads about the same · listed neutral
Perricone MD

Tan · No Makeup Foundation Serum Broad Spectrum SPF 20

Likely close Swatch reads about the same
Makeup Revolution

F9.2 · Conceal & Define Full Coverage Foundation

Likely close Swatch reads about the same
Milani

Spiced Almond · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

Likely close Swatch reads about the same
Kosas

Medium Deep Neutral Warm 330 · Revealer Skin-Improving Foundation SPF 25

Likely close Swatch reads about the same · listed neutral-warm
e.l.f. Cosmetics

Tan 450 N – tan with neutral undertones · Camo Hydrating CC Cream

Likely close Swatch reads about the same · listed neutral
Clarins

D2N · Double Serum Foundation 2in1 Hybrid Foundation

Likely close Swatch reads about the same
Il Makiage

212-88165 165 · After Party Full Coverage Foundation

Likely close Swatch reads about the same · listed cool
Essence

203 · Foundation Stick

Likely close Swatch reads about the same
Ulta Beauty

Tan To Dark · Tinted Moisturizer SPF 24

Likely close Swatch reads about the same
Pat McGrath Labs

23 Medium Deep · Sublime Perfection Foundation

Likely close Swatch reads about the same · listed warm
Urban Decay

9.75 · All Nighter Liquid Full Coverage Foundation

Likely close Swatch reads about the same · listed warm
beautyblender

4.00 Neutral/Olive · Bounce Liquid Whip Long Wear Foundation

Likely close Swatch reads about the same · listed olive
Cover FX

G90 · Pressed Mineral Foundation

Likely close Swatch reads about the same · listed warm
Hynt Beauty

Rich Chestnut · Encore Pressed Powder Foundation

Likely close Swatch reads about the same · listed neutral
Too Faced

Caramel · Born This Way Undetectable Medium-to-Full Coverage Foundation

Likely close Swatch reads about the same · listed neutral
Catrice

053N · Skin Like Luminous Foundation

Likely close Swatch reads about the same · listed neutral
CoverGirl

T15 Golden Honey · TruBlend Matte Made Liquid Foundation

Likely close Swatch reads about the same · listed warm
Benefit Cosmetics

Shade 9 · Hello Happy Air Stick Foundation SPF 20

Likely close Swatch reads about the same · listed neutral-warm
Estée Lauder

5N1 Rich Ginger · Double Wear Light Soft Matte Hydra Makeup

Likely close Swatch reads about the same · listed neutral
Laura Mercier

Pecan · Flawless Fusion Ultra-Longwear Foundation

Likely close Swatch reads about the same · listed neutral
The Ordinary

3.1 R · Coverage Foundation

Likely close Swatch reads about the same · listed cool
Beauty Bakerie

317 Warm · InstaBake Aqua Glass Foundation

Likely close Swatch reads about the same · listed warm
surratt beauty

9 Surreal Skin · Surreal Skin Foundation Wand

Likely close Swatch reads about the same · listed warm
NYX Professional Makeup

Cinnamon · Born To Glow Naturally Radiant Foundation

Likely close Swatch reads about the same · listed warm
Morphe

F3.60 Warm · Fluidity Full-Coverage Foundation

Likely close Swatch reads about the same · listed warm

Closest shade in the other 66 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Lasting Finish 35 Hour Foundation

410: Latte – For Tan skin with warm undertones (lighter)
430: Deep Olive – Warm / Neutral undertones (deeper)

Colours come from Rimmel London's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.