Foundation Shades

No7

23 Sienna in other brands

Stay Perfect Foundation · Liquid and cream

Depth
Lighter than 13% of the shades in our data
Undertone
Not listed
Swatch
Reads warmer than most shades this deep #846045
Data
No7's own website, October 2026 (how we collect it)

The closest shade in another brand is No7 Sienna 220W in Beautifully Matte Foundation SPF15 (likely close). In all, 81 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. No7

    Sienna 220W · Beautifully Matte Foundation SPF15

    Likely close Swatch reads about the same · listed warm

  2. Lorac

    23 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads about the same · listed neutral

  3. BLK/OPL

    Au Chocolat · Pore Perfecting Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  4. Urban Decay

    71NN · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  5. L.A. Girl

    Creamy Cocoa · Pro.Matte Foundation

    Likely close Swatch reads about the same

  6. NYX Professional Makeup

    Deep Sable · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed neutral

  7. Sephora Collection

    63 P · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed cool

  8. Smashbox

    4.3 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads about the same · listed neutral

  9. Lancôme

    495 Suede · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads warmer · listed warm

  10. Tom Ford

    12.0 Macassar · Traceless Soft Matte Foundation

    Likely close Swatch reads cooler · listed cool

  11. Il Makiage

    212-66195 195 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed warm

  12. Rimmel London

    014 Warm Cinnamon · Lasting Finish 25H Compact Powder Foundation

    Likely close Swatch reads cooler · listed warm

  13. Make Up For Ever

    Y545 · Ultra HD Invisible Cover Foundation

    Likely close Swatch reads about the same · listed neutral

  14. Essence

    60 · Natural Matte Mousse Foundation

    Likely close Swatch reads about the same

  15. CoverGirl

    1 Deep Neutral · Full Spectrum Matte Ambition All Day Foundation

    Likely close Swatch reads about the same · listed neutral

  16. Morphe

    F3.110 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads cooler · listed neutral

  17. KVD Vegan Beauty

    074 Tan · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads about the same · listed warm

  18. Burt's Bees

    Rich Brown · Goodness Glows Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  19. Ofra Cosmetics

    8.5 · Absolute Cover Foundation

    Likely close Swatch reads warmer · listed neutral

  20. Cover FX

    N120 · Pressed Mineral Foundation

    Likely close Swatch reads cooler · listed neutral

  21. Clé de Peau Beauté

    O70 Medium Deep Ocher · Radiant Fluid Foundation Matte SPF 20

    Likely close Swatch reads cooler · listed neutral

  22. Elcie Cosmetics

    Warm Beige · Micro Silque Foundation

    Likely close Swatch reads cooler · listed warm

  23. Tarte

    56N · Maracuja Hydrating Tinted Moisturizer

    Likely close Swatch reads cooler · listed neutral

  24. Clinique

    Silk Coccoa · Superbalanced Silk Makeup Broad Spectrum 15

    Likely close Swatch reads cooler

  25. Benefit Cosmetics

    Shade 12 Dark Warm · Hello Happy Velvet Powder Foundation

    Likely close Swatch reads deeper · listed warm

  26. boscia

    La Jolla · Skin Perfecting BB Cream Broad Spectrum SPF 30

    Likely close Swatch reads cooler · listed cool

  27. Makeup Revolution

    F12.7 · Conceal & Define Full Coverage Foundation

    Likely close Swatch reads about the same

  28. UOMA Beauty

    T2C Black Pearl · Say What?! Foundation

    Likely close Swatch reads cooler · listed cool

  29. Too Faced

    Cocoa · Born This Way Undetectable Medium-to-Full Coverage Powder Foundation

    Likely close Swatch reads about the same · listed neutral

  30. bareMinerals

    10 Sienna · COMPLEXION RESCUE Hydrating Foundation Stick with Mineral SPF 25

    Likely close Swatch reads cooler · listed cool

  31. MAC

    NC55 · Studio Radiance Serum-Powered Foundation

    Likely close Swatch reads lighter · listed warm

  32. PÜR

    DG7 Cocoa · 4-in-1 Pressed Mineral Powder Foundation SPF 15

    Likely close Swatch reads about the same · listed warm

  33. L'Oréal

    113 Brown Suede · Infallible Pro-Matte Liquid Longwear Foundation

    Likely close Swatch reads cooler

  34. Laura Mercier

    6C1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

    Likely close Swatch reads cooler · listed cool

  35. Catrice

    065 Tan · Soft Glam Filter Stick

    Likely close Swatch reads cooler

  36. NARS

    D1 Manaus · Light Reflecting Advanced Skincare Foundation

    Likely close Swatch reads about the same · listed cool

  37. Exa

    160 Elliot · High Fidelity Foundation

    Likely close Swatch reads deeper and cooler · listed neutral-cool

  38. Bobbi Brown

    Neutral Golden · Skin Foundation Stick

    Likely close Swatch reads lighter · listed neutral-warm

  39. Fenty Beauty

    490 · Pro Filt'r Hydrating Longwear Foundation

    Likely close Swatch reads deeper and cooler · listed neutral

  40. Ulta Beauty

    Dark · Tinted Moisturizer SPF 24

    Likely close Swatch reads lighter and cooler

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Stay Perfect Foundation

Colours come from No7's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.