- Depth
- Lighter than 99% of the shades in our data
- Undertone
- Listed as neutral from its retail listing
- Swatch
- Reads in between warm and cool #f9e9db
- Data
- Retailer swatch, January 2021 (how we collect it)
This shade is lighter than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.
The closest shade in another brand is Ulta Beauty Fair Neutral in Velvet Matte Longwear Foundation (likely close). In all, 106 ranges have a likely-close shade and 90 brands have one worth trying.
Closest shade in each brand
The 40 closest of 90 brands. The other 50 brands are listed below.
One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.
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Ulta Beauty
Fair Neutral · Velvet Matte Longwear Foundation
Likely close Swatch reads about the same · listed neutral
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NARS
Gobi · All Day Luminous Weightless Foundation
Likely close Swatch reads about the same · listed warm
-
Beauty Bakerie
357 Warm Neutral · InstaBake Aqua Glass Foundation
Likely close Swatch reads about the same · listed neutral-warm
-
It Cosmetics
Fair Light · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+
Likely close Swatch reads about the same · listed cool
-
PÜR
LG2 Light Porcelain · 4-in-1 Pressed Mineral Powder Foundation SPF 15
Likely close Swatch reads about the same · listed warm
-
Clinique
CN 0.75 Custard · Beyond Perfecting Foundation + Concealer
Likely close Swatch reads about the same · listed neutral-cool
-
J.Cat Beauty
Porcelain · Skinsurance Max Coverage Silky Foundation
Likely close Swatch reads about the same
-
Estée Lauder
1N0 Porcelain · Double Wear Stay In Place Matte Powder Foundation
Likely close Swatch reads about the same · listed neutral
-
Maybelline
Buff Beige · SuperStay Full Coverage Powder Foundation
Likely close Swatch reads about the same
-
Morphe
Hint of Crème · Morphe 2 Hint Hint Skin Tint
Likely close Swatch reads about the same · listed warm
-
Bobbi Brown
Alabaster · Skin Long-Wear Fluid Powder Foundation SPF 20
Likely close Swatch reads about the same · listed cool
-
Natasha Denona
23R · Transformatte Pore Vanishing Matte Foundation
Likely close Swatch reads cooler · listed cool
-
Makeup Revolution
P1 · Conceal & Define Satte Matte Powder Foundation
Likely close Swatch reads about the same · listed neutral
-
ZOEVA
010N Aglow · Authentik Skin Natural Luminous Foundation
Likely close Swatch reads about the same · listed neutral
-
L'Oréal
390 - Snow · Infallible 32 Hour Lightweight Fresh Wear Longwear Foundation
Likely close Swatch reads cooler
-
MAC
NC10 · Studio Fix Powder Plus Foundation
Likely close Swatch reads about the same · listed neutral-warm
-
Urban Decay
20WY · Stay Naked The Fix Powder Foundation
Likely close Swatch reads about the same · listed warm
-
Lancôme
140 Ivoire · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation
Likely close Swatch reads about the same
-
Tarte
Ivory · Amazonian Clay BB Tinted Moisturizer Broad Spectrum SPF 20 Sunscreen
Likely close Swatch reads cooler
-
Dose Of Colors
103 Fair · Meet Your Hue Foundation
Likely close Swatch reads about the same · listed warm
-
beautyblender
1.20 Cool · Bounce Liquid Whip Long Wear Foundation
Likely close Swatch reads cooler · listed cool
-
Huda Beauty
120B · #FauxFilter Skin Finish Buildable Coverage Foundation Stick
Likely close Swatch reads cooler · listed cool
-
Smith & Cult
120 Cool · Veiled Threat Weightless Micro-Blurring Foundation
Likely close Swatch reads cooler · listed cool
-
Make Up For Ever
R210 · Matte Velvet Skin Full Coverage Foundation
Likely close Swatch reads about the same · listed cool
-
jane iredale
Ivory · PurePressed Base Mineral Foundation Refill
Likely close Swatch reads about the same · listed neutral
-
VDL
A02 Cool Light Beige · Perfect Lasting Foundation
Likely close Swatch reads cooler · listed cool
-
La Mer
130 Warm Ivory · The Soft Fluid Long Wear Foundation SPF 20
Likely close Swatch reads cooler · listed warm
-
Smashbox
0.3 · Studio Skin 24 Hour Oil-Free Hydra Foundation
Likely close Swatch reads cooler · listed neutral
-
Anastasia Beverly Hills
100N · Luminous Foundation
Likely close Swatch reads warmer · listed neutral
-
e.l.f. Cosmetics
Light Ivory · Flawless Finish Foundation
Likely close Swatch reads deeper and cooler · listed warm
-
Pat McGrath Labs
1 Light · Sublime Perfection Foundation
Likely close Swatch reads much cooler · listed cool
Closest shade in the other 50 brands
A to Z by brand. The 40 above are closer; open a shade to see how close it is.
- Armani Beauty 0
- Au Naturale Porcelain
- bareMinerals 01 Fair
- Becca Cosmetics 1N1 Linen
- Benefit Cosmetics Shade 1 Fair Cool
- Charlotte Tilbury 1 Fair
- Dermablend 0C Linen
- Elcie Cosmetics Porcelain
- Fenty Beauty 100
- Flower Beauty L1 Porcelain
- Givenchy P95
- Gucci 110C
- Guerlain 00C
- Haus Labs 015 Fair
- Hourglass Shell
- Hynt Beauty Ivory
- Il Makiage 212-66005 5
- ILIA Mallorca
- Josie Maran Fair Light
- Jouer Cosmetics Ivory
- Juice Beauty 05 Buff
- Juvia's Place 700 Vienna
- Kevyn Aucoin 01 ST
- Koh Gen Do 113
- Kosas 01 Tone
- KVD Vegan Beauty 002 Light
- L.A. Girl White
- Laura Mercier 1W1
- Lawless Sunrise
- lilah b. b original
- Lorac 01
- Milk Makeup Fair
- Nudestix 1 Nude
- NYX Professional Makeup Light Pale
- Origins 320
- Pacifica 40NF Neutral Fair
- Rare Beauty 100W
- Revlon 110 Ivory
- rms beauty 000
- Sephora Collection 1 Lace
- Shiseido 110
- surratt beauty 1 Surreal Skin
- Tom Ford 0.1 Cameo
- Too Faced Cloud
- UOMA Beauty T1N White Pearl
- W3LL People Medium Golden
- Wander Beauty Fair
- Wet n Wild Nude Ivory
- Winky Lux Light
- Yves Saint Laurent B10
Filter every range in the shade finder
Next to it in Foundation X+
- 4Y (deeper)
Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.