Foundation Shades

Make Up For Ever

R540 in other brands

Matte Velvet Skin Full Coverage Foundation · Liquid and cream

Depth
Lighter than 11% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads warmer than most shades this deep #7b5f44
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Ofra Cosmetics 8.5 in Absolute Cover Foundation (likely close). In all, 17 ranges have a likely-close shade and 85 brands have one worth trying.

Closest shade in each brand

The 40 closest of 85 brands. The other 45 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Ofra Cosmetics

    8.5 · Absolute Cover Foundation

    Likely close Swatch reads about the same · listed neutral

  2. NYX Professional Makeup

    Deep Sable · Can't Stop Won't Stop Foundation

    Likely close Swatch reads about the same · listed neutral

  3. L.A. Girl

    Creamy Cocoa · Pro.Matte Foundation

    Likely close Swatch reads cooler

  4. Sephora Collection

    68 N · Best Skin Ever Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  5. Urban Decay

    70CB · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads about the same · listed cool

  6. Lancôme

    495 Suede · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed warm

  7. Maybelline

    Truffle · Dream Urban Cover Flawless Coverage Foundation SPF 50

    Likely close Swatch reads warmer

  8. Lorac

    23 · PRO Soft Focus Longwear Foundation

    Likely close Swatch reads cooler · listed neutral

  9. Burt's Bees

    Rich Brown · Goodness Glows Liquid Foundation

    Likely close Swatch reads cooler · listed warm

  10. Il Makiage

    212-66195 195 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads cooler · listed warm

  11. Make Up For Ever

    Y545 · Ultra HD Invisible Cover Foundation

    Likely close Swatch reads cooler · listed neutral

  12. BLK/OPL

    Au Chocolat · Pore Perfecting Liquid Foundation

    Likely close Swatch reads cooler · listed neutral

  13. Smashbox

    4.3 · Studio Skin 24 Hour Full Coverage Waterproof Foundation

    Likely close Swatch reads lighter and cooler · listed neutral

  14. Tarte

    56N · Maracuja Hydrating Tinted Moisturizer

    Worth sampling Swatch reads much cooler · listed neutral

  15. Benefit Cosmetics

    Shade 12 Dark Warm · Hello Happy Velvet Powder Foundation

    Worth sampling Swatch reads cooler · listed warm

  16. Elcie Cosmetics

    Warm Beige · Micro Silque Foundation

    Worth sampling Swatch reads much cooler · listed warm

  17. KVD Vegan Beauty

    076 Tan · True Portrait Medium Coverage Shake Foundation

    Worth sampling Swatch reads cooler · listed neutral

  18. MAC

    NC60 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Worth sampling Swatch reads cooler · listed neutral

  19. CoverGirl

    640 Dark · Clean Fresh Skin Milk Foundation

    Worth sampling Swatch reads much cooler

  20. PÜR

    Warm Deep · 4-In-1 Foundation Stick

    Worth sampling Swatch reads much cooler · listed warm

  21. Tom Ford

    11.7 Nutmeg · Traceless Soft Matte Foundation

    Worth sampling Swatch reads lighter and cooler · listed neutral

  22. Exa

    160 Elliot · High Fidelity Foundation

    Worth sampling Swatch reads much cooler · listed neutral-cool

  23. Cover FX

    4 N Deep · Custom Cover Drops

    Worth sampling Swatch reads cooler · listed neutral

  24. Fenty Beauty

    490 · Pro Filt'r Hydrating Longwear Foundation

    Worth sampling Swatch reads much cooler · listed neutral

  25. Hourglass

    Golden Almond · Vanish Seamless Finish Foundation Stick

    Worth sampling Swatch reads about the same · listed warm

  26. Estée Lauder

    7W1 Deep Spice · Double Wear Stay-in-Place Makeup

    Worth sampling Swatch reads cooler · listed warm

  27. NARS

    D3 Iguaçu · Light Reflecting Advanced Skincare Foundation

    Worth sampling Swatch reads cooler · listed neutral

  28. Lawless

    Earth · Woke Up Like This Flawless Finish Foundation

    Worth sampling Swatch reads warmer · listed cool

  29. Morphe

    F4.80 Neutral · Fluidity Full-Coverage Foundation

    Worth sampling Swatch reads cooler · listed neutral

  30. e.l.f. Cosmetics

    55 Deep Warm · Soft Glam Satin Foundation

    Worth sampling Swatch reads deeper and cooler · listed warm

  31. boscia

    La Jolla · Skin Perfecting BB Cream Broad Spectrum SPF 30

    Worth sampling Swatch reads much cooler · listed cool

  32. Natasha Denona

    65 MD · Face Glow Foundation

    Worth sampling Swatch reads much cooler · listed cool

  33. Anastasia Beverly Hills

    420C · Luminous Foundation

    Worth sampling Swatch reads cooler · listed cool

  34. bareMinerals

    29 Neutral Deep · Matte Foundation Broad Spectrum SPF 15

    Worth sampling Swatch reads much cooler · listed neutral

  35. Laura Mercier

    6C1 · Tinted Moisturizer Natural Skin Perfector Broad Spectrum SPF 30

    Worth sampling Swatch reads much cooler · listed cool

  36. Huda Beauty

    530R Coffee Bean · #FauxFilter Full Coverage Matte Foundation

    Worth sampling Swatch reads deeper and much cooler · listed cool

  37. Bobbi Brown

    Neutral Golden · Skin Foundation Stick

    Worth sampling Swatch reads lighter and cooler · listed neutral-warm

  38. Clinique

    Silk Coccoa · Superbalanced Silk Makeup Broad Spectrum 15

    Worth sampling Swatch reads much cooler

  39. Makeup Revolution

    F13.2 · Conceal & Define Full Coverage Foundation

    Worth sampling Swatch reads much cooler

  40. Ulta Beauty

    Dark Cool · Effortless Effect Foundation

    Worth sampling Swatch reads deeper and much cooler · listed cool

Closest shade in the other 45 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Matte Velvet Skin Full Coverage Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.