Foundation Shades

La Mer

400 Dusk in other brands

The Soft Fluid Long Wear Foundation SPF 20 · Liquid and cream

Depth
Lighter than 32% of the shades in our data
Undertone
Listed as cool from its retail listing
Swatch
Reads cooler than most shades this deep #c6856f
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is Nudestix 7 Medium in Nudies Tinted Blur Stick (likely close). In all, 46 ranges have a likely-close shade and 102 brands have one worth trying.

Closest shade in each brand

The 40 closest of 102 brands. The other 62 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Nudestix

    7 Medium · Nudies Tinted Blur Stick

    Likely close Swatch reads about the same · listed neutral

  2. Benefit Cosmetics

    Shade 11 · Hello Happy Soft Blur Foundation

    Likely close Swatch reads about the same · listed neutral

  3. Bobbi Brown

    Neutral Walnut · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads about the same · listed neutral

  4. Sephora Collection

    13 Walnut · Make No Mistake Foundation & Concealer Stick

    Likely close Swatch reads about the same · listed olive

  5. Make Up For Ever

    R520Cinnamon · Matte Velvet Skin Blurring Powder Foundation

    Likely close Swatch reads about the same · listed warm

  6. Dior

    6.5 Neutral · BACKSTAGE Face & Body Foundation

    Likely close Swatch reads warmer · listed neutral

  7. Bite Beauty

    T115 · Changemaker Supercharged Micellar Foundation

    Likely close Swatch reads about the same · listed cool

  8. Au Naturale

    Kapua · Zero Gravity C2P Foundation

    Likely close Swatch reads warmer · listed olive

  9. Ulta Beauty

    Dark Cool · Mineral Powder Foundation

    Likely close Swatch reads about the same · listed cool

  10. Cover FX

    P60 · Power Play Foundation

    Likely close Swatch reads about the same · listed cool

  11. Armani Beauty

    2 Light Glow · Crema Nuda Supreme Glow Reviving Tinted Moisturizer

    Likely close Swatch reads about the same · listed cool

  12. Yves Saint Laurent

    B65 · Touche Eclat Le Teint Radiant Liquid Foundation

    Likely close Swatch reads about the same · listed neutral

  13. Rare Beauty

    390C · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral

  14. Milani

    Rich Sand · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Likely close Swatch reads warmer

  15. Shiseido

    450 · Synchro Skin Self-Refreshing Foundation SPF 30

    Likely close Swatch reads warmer

  16. Too Faced

    Sable · Peach Perfect Comfort Matte Foundation – Peaches and Cream Collection

    Likely close Swatch reads warmer · listed cool

  17. Morphe

    F2.120 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads warmer · listed neutral

  18. Wander Beauty

    Golden Rich · Nude Illusion Liquid Foundation

    Likely close Swatch reads lighter · listed warm

  19. MAC

    NW30 · Studio Fix Soft Matte Foundation Stick

    Likely close Swatch reads warmer · listed cool

  20. Almay

    700 Warm Beige · Clear Complexion Make Myself Clear Makeup

    Likely close Swatch reads lighter · listed warm

  21. PÜR

    DP3 Caramel · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads about the same · listed cool

  22. rms beauty

    66 · "Un" Cover-Up Cream Foundation

    Likely close Swatch reads warmer · listed warm

  23. Laura Mercier

    6C1 · Tinted Moisturizer Broad Spectrum SPF 20 - Oil Free

    Likely close Swatch reads warmer · listed neutral

  24. Il Makiage

    212-66135 135 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads warmer · listed cool

  25. ILIA

    14 Dominica · Super Serum Skin Tint SPF 40 Foundation

    Likely close Swatch reads warmer · listed neutral

  26. Natasha Denona

    RN7 - Tan Dark Rosy Neutral · Hy-Glam Serum Foundation

    Likely close Swatch reads warmer · listed neutral-cool

  27. Koh Gen Do

    303 · Aqua Foundation

    Likely close Swatch reads about the same · listed neutral-warm

  28. bareMinerals

    22 Almond · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads warmer · listed cool

  29. Maybelline

    338 Spicy Brown · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads warmer

  30. Revlon

    410 Cappuccino · ColorStay Makeup For Combo/Oily Skin

    Likely close Swatch reads warmer

  31. Haus Labs

    325 Medium · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads deeper · listed warm

  32. Fenty Beauty

    370 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads warmer

  33. Givenchy

    P300 · Teint Couture Everwear 24H Foundation SPF 20

    Likely close Swatch reads lighter and warmer · listed cool

  34. Exa

    340 Koko · High Fidelity Foundation

    Likely close Swatch reads lighter and warmer · listed cool

  35. Lancôme

    08N · SKIN FEELS GOOD Skin Nourishing Foundation

    Worth sampling Swatch reads lighter and warmer · listed neutral

  36. jane iredale

    M11 · Beyond Matte Liquid Foundation

    Worth sampling Swatch reads warmer · listed neutral

  37. florence by mills

    MT110 · Like a Light Skin Tint

    Worth sampling Swatch reads much warmer · listed neutral

  38. Jouer Cosmetics

    Desert · Essential High Coverage Crème Foundation

    Worth sampling Swatch reads lighter · listed warm

  39. Tarte

    47H tan-deep honey · face tape foundation

    Worth sampling Swatch reads warmer · listed warm

  40. Clinique

    Silk Maple · Superbalanced Silk Makeup Broad Spectrum 15

    Worth sampling Swatch reads deeper and warmer

Closest shade in the other 62 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in The Soft Fluid Long Wear Foundation SPF 20

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.