Fenty Beauty

490 in other brands

Pro Filt'r Soft Matte Powder Foundation · Powder

Depth

Lighter than 3% of the shades in our data

Undertone

Listed as neutral from its retail listing

Swatch

Reads warmer than most shades this deep #663b22

Data

Retailer swatch, January 2021 (how we collect it)

This shade is deeper than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is e.l.f. Cosmetics 62 Rich Warm in Soft Glam Satin Foundation (likely close). In all, 61 ranges have a likely-close shade and 78 brands have one worth trying.

Closest shade in each brand

The 40 closest of 78 brands. The other 38 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. e.l.f. Cosmetics

   62 Rich Warm · Soft Glam Satin Foundation

   Likely close Swatch reads about the same · listed warm

2. It Cosmetics

   61 Deep Neutral · Your Skin But Better Foundation + Skincare

   Likely close Swatch reads about the same · listed neutral

3. Anastasia Beverly Hills

   500C · Luminous Foundation

   Likely close Swatch reads about the same · listed cool

4. Too Faced

   Sable · Born This Way Foundation

   Likely close Swatch reads about the same · listed cool

5. Physicians Formula

   DpN4 · The Healthy Foundation SPF 20

   Likely close Swatch reads about the same

6. KVD Vegan Beauty

   79 Deep W · Lock-It Foundation

   Likely close Swatch reads about the same · listed warm

7. Dermablend

   75W · Flawless Creator Liquid Foundation Drops

   Likely close Swatch reads about the same · listed warm

8. Fenty Beauty

   480 · Pro Filt'r Soft Matte Longwear Foundation

   Likely close Swatch reads about the same

9. PÜR

   Light Espresso · 4-In-1 Foundation Stick

   Likely close Swatch reads about the same · listed warm

10. Natasha Denona

    YN14 - Deep Yellow Neutral · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral-warm

11. Estée Lauder

    8N1 Espresso · Double Wear Stay-in-Place Makeup

    Likely close Swatch reads about the same · listed neutral

12. Tarte

    60N mahogany · face tape foundation

    Likely close Swatch reads about the same · listed neutral

13. NYX Professional Makeup

    Walnut · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads warmer · listed neutral

14. Smith & Cult

    500 Cool · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed cool

15. Morphe

    F4.120 Cool · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed cool

16. Dose Of Colors

    134 Dark · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed neutral-cool

17. Haus Labs

    510 Deep · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed cool

18. Milani

    Rich Sienna · Screen Queen Foundation

    Likely close Swatch reads about the same

19. beautyblender

    4.55 Cool · Bounce Liquid Whip Long Wear Foundation

    Likely close Swatch reads about the same · listed cool

20. Becca Cosmetics

    5C1 Walnut · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads cooler · listed cool

21. Kosas

    Deep Neutral Warm 390 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads about the same · listed warm

22. Ulta Beauty

    Deep Neutral · Effortless Effect Foundation

    Likely close Swatch reads about the same · listed neutral

23. Lancôme

    555 Suede C · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads lighter · listed cool

24. Pat McGrath Labs

    34 Deep · Sublime Perfection Foundation

    Likely close Swatch reads deeper · listed neutral-warm

25. bareMinerals

    11 Cedar · Complexion Rescue Hydrating Foundation Stick Broad Spectrum SPF 25

    Likely close Swatch reads lighter · listed cool

26. Charlotte Tilbury

    16 COOL · Airbrush Flawless Foundation

    Likely close Swatch reads deeper · listed cool

27. MAC

    NW55 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads about the same · listed neutral

28. Benefit Cosmetics

    Shade 11 Dark Neutral · Hello Happy Flawless Brightening Foundation SPF 15

    Likely close Swatch reads lighter · listed neutral

29. Il Makiage

    212-66220 220 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads lighter · listed neutral

30. NARS

    Mali · Soft Matte Complete Foundation

    Likely close Swatch reads about the same · listed neutral

31. Marc Jacobs Beauty

    R590 Deep · Shameless Youthful-Look 24H Foundation SPF 25

    Likely close Swatch reads deeper · listed cool

32. Urban Decay

    81 · Hydromaniac Glowy Tinted Hydrator Foundation

    Likely close Swatch reads lighter · listed neutral

33. Make Up For Ever

    R550 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads cooler · listed cool

34. BLK/OPL

    Suede Mocha · TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Likely close Swatch reads about the same

35. UOMA Beauty

    T2N Black Pearl · Say What?! Foundation

    Likely close Swatch reads lighter · listed neutral

36. L.A. Girl

    Dark Chocolate · Pro Coverage Liquid Foundation

    Likely close Swatch reads cooler

37. Gucci

    560W · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads cooler · listed warm

38. L'Oréal

    C9.5, Deep · True Match Super-Blendable Foundation

    Likely close Swatch reads cooler

39. Hourglass

    Chestnut · Vanish Seamless Finish Foundation Stick

    Likely close Swatch reads about the same · listed neutral

40. Elcie Cosmetics

    Chestnut · Micro Silque Foundation

    Likely close Swatch reads about the same · listed neutral

Closest shade in the other 38 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Armani Beauty 17
• Au Naturale Goa
• Beauty Bakerie 305 Warm
• Bobbi Brown Cool Walnut
• Burt's Bees Deep Maple
• Catrice 090 Espresso Beige
• Clinique CN 126 Espresso
• ColourPop 215N Deep Dark
• Cover FX 5 N Deep
• CoverGirl D70 Cappuccino
• Dior 080 Ebony
• Essence 270 Warm Amber
• Exa 110 Fazon
• Flower Beauty D3 Mocha
• Givenchy W480
• Huda Beauty 550R Hot Fudge
• ILIA 18 Roque
• J.Cat Beauty Autumn Spice
• jane iredale M18
• Juvia's Place 140 Angola
• KIKO Milano Cocoa
• La Mer 410 Espresso
• Laura Mercier Espresso
• Lorac 24
• Makeup Revolution F16.5
• Maybelline Java
• Milk Makeup Deep
• Nudestix 10 Nude
• Ofra Cosmetics 10
• Pacifica 01CD Cool Deep
• Rare Beauty 520W
• Sephora Collection 65 Deep Dark Ebony
• Smashbox 4.5
• The Ordinary 3.3 N
• Tom Ford 13.0 Espresso
• Wet n Wild Almond
• Yves Saint Laurent B95
• ZOEVA 410W Strong

Filter every range in the shade finder

Next to it in Pro Filt'r Soft Matte Powder Foundation

• 480 (lighter)
• 495 (deeper)

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.