Foundation Shades

Too Faced

Chai in other brands

Born This Way Matte 24 Hour Foundation · Liquid and cream

Depth
Lighter than 6% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #863d19
Data
Retailer swatch, January 2021 (how we collect it)

The closest shade in another brand is L'Oréal C9, Deep in True Match Super-Blendable Foundation (likely close). In all, 23 ranges have a likely-close shade and 79 brands have one worth trying.

Closest shade in each brand

The 40 closest of 79 brands. The other 39 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. L'Oréal

    C9, Deep · True Match Super-Blendable Foundation

    Likely close Swatch reads about the same

  2. Lancôme

    550 Suede · Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    Likely close Swatch reads about the same

  3. Ulta Beauty

    Deep Neutral · Youthful Glow Foundation Serum Drops

    Likely close Swatch reads cooler · listed neutral

  4. bareMinerals

    31 Mocha · BAREPRO Performance Wear Liquid Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed cool

  5. Juvia's Place

    200 Kenya · I Am Magic Foundation

    Likely close Swatch reads about the same · listed warm

  6. Pacifica

    02ND Neutral Deep · Alight Clean Foundation

    Likely close Swatch reads about the same · listed neutral

  7. Smith & Cult

    510 Cool · Veiled Threat Weightless Micro-Blurring Foundation

    Likely close Swatch reads about the same · listed cool

  8. Rare Beauty

    530N · Liquid Touch Weightless Foundation

    Likely close Swatch reads warmer · listed neutral-cool

  9. Smashbox

    4.3 · Studio Skin 24 Hour Oil-Free Hydra Foundation

    Likely close Swatch reads cooler · listed neutral

  10. Catrice

    092 Warm Spices · True Skin Hydrating Foundation

    Likely close Swatch reads about the same · listed warm

  11. Tarte

    55W rich warm · face tape foundation

    Likely close Swatch reads about the same · listed neutral

  12. Charlotte Tilbury

    14 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed neutral

  13. Bobbi Brown

    Walnut · Skin Long-Wear Weightless Foundation SPF 15

    Likely close Swatch reads lighter · listed cool

  14. Kosas

    Deep Neutral 380 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads lighter · listed neutral

  15. Il Makiage

    212-66225 225 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads about the same · listed cool

  16. NARS

    D6 Mali · Sheer Glow Foundation

    Likely close Swatch reads warmer · listed neutral

  17. Clinique

    CN 126 Espresso · Even Better Glow Light Reflecting Makeup Broad Spectrum SPF 15

    Likely close Swatch reads warmer · listed neutral-cool

  18. Pat McGrath Labs

    33 Deep · Sublime Perfection Foundation

    Likely close Swatch reads about the same · listed cool

  19. Natasha Denona

    RN9 - Deep Rosy Neutral · Hy-Glam Serum Foundation

    Likely close Swatch reads about the same · listed neutral-cool

  20. e.l.f. Cosmetics

    52 Deep Cool · Soft Glam Satin Foundation

    Worth sampling Swatch reads about the same · listed cool

  21. Lorac

    24 · PRO Soft Focus Longwear Foundation

    Worth sampling Swatch reads about the same · listed warm

  22. Dose Of Colors

    132 Dark · Meet Your Hue Foundation

    Worth sampling Swatch reads about the same · listed neutral

  23. MAC

    NW50 · Pro Longwear Nourishing Waterproof Foundation

    Worth sampling Swatch reads about the same · listed neutral

  24. Too Faced

    Spiced Rum · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Worth sampling Swatch reads cooler · listed cool

  25. beautyblender

    4.50 Warm · Bounce Liquid Whip Long Wear Foundation

    Worth sampling Swatch reads deeper and warmer · listed warm

  26. Almay

    900 Cappuccino · Clear Complexion Make Myself Clear Makeup

    Worth sampling Swatch reads lighter

  27. Dermablend

    80W Chocolate Brown · Cover Creme Full Coverage Foundation

    Worth sampling Swatch reads lighter · listed neutral

  28. L.A. Girl

    Rich Cocoa · Pro Coverage Liquid Foundation

    Worth sampling Swatch reads about the same

  29. Benefit Cosmetics

    Shade 10 Deep Warm · Hello Happy Flawless Brightening Foundation SPF 15

    Worth sampling Swatch reads lighter · listed warm

  30. Fenty Beauty

    445 · Pro Filt'r Soft Matte Powder Foundation

    Worth sampling Swatch reads lighter and warmer · listed olive

  31. Becca Cosmetics

    5W4 Coconut · Ultimate Coverage 24 Hour Foundation

    Worth sampling Swatch reads about the same · listed warm

  32. KVD Vegan Beauty

    78 Deep N · Lock-It Foundation

    Worth sampling Swatch reads about the same · listed neutral

  33. Estée Lauder

    7C1 Rich Mahogany · Double Wear Stay-in-Place Makeup

    Worth sampling Swatch reads warmer · listed cool

  34. ZOEVA

    400C Spirited · Authentik Skin Natural Luminous Foundation

    Worth sampling Swatch reads lighter and cooler · listed cool

  35. Makeup Revolution

    F14.2 · Conceal & Glow Foundation

    Worth sampling Swatch reads lighter and warmer · listed olive

  36. Marc Jacobs Beauty

    86 Cocoa Deep · Re(marc)able Full Cover Foundation Concentrate

    Worth sampling Swatch reads about the same · listed cool

  37. It Cosmetics

    Deep · Bye Bye Foundation Full Coverage Moisturizer with SPF 50+

    Worth sampling Swatch reads cooler · listed neutral

  38. Laura Mercier

    Truffle · Flawless Fusion Ultra-Longwear Foundation

    Worth sampling Swatch reads lighter · listed neutral

  39. La Mer

    420 Terra · The Soft Fluid Long Wear Foundation SPF 20

    Worth sampling Swatch reads lighter · listed neutral

  40. KIKO Milano

    Cocoa · Tuscan Sunshine Luminous Foundation

    Worth sampling Swatch reads lighter and warmer

Closest shade in the other 39 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Born This Way Matte 24 Hour Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.