Foundation Shades

KVD Vegan Beauty

098 Deep in other brands

True Portrait Medium Coverage Shake Foundation · Liquid and cream

Depth
Lighter than 1% of the shades in our data
Undertone
Listed as neutral from its retail listing
Swatch
Reads warmer than most shades this deep #483329
Data
Retailer swatch, January 2021 (how we collect it)

This shade is deeper than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is Catrice 098 Deep Mocha in HD Liquid Coverage Foundation (likely close). In all, 28 ranges have a likely-close shade and 58 brands have one worth trying.

Closest shade in each brand

The 40 closest of 58 brands. The other 18 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Catrice

    098 Deep Mocha · HD Liquid Coverage Foundation

    Likely close Swatch reads about the same

  2. Dermablend

    90N · Flawless Creator Liquid Foundation Drops

    Likely close Swatch reads about the same · listed neutral

  3. Dose Of Colors

    141 Deep · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed warm

  4. Morphe

    F5.90 Olive · Fluidity Full-Coverage Foundation

    Likely close Swatch reads warmer · listed olive

  5. Beauty Bakerie

    301 Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads cooler · listed neutral

  6. Il Makiage

    212-66250 250 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads warmer · listed neutral

  7. Fenty Beauty

    498 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads cooler

  8. NARS

    D8 Majorca · Natural Radiant Longwear Foundation

    Likely close Swatch reads deeper · listed cool

  9. Urban Decay

    90WO · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads cooler · listed warm

  10. CoverGirl

    3 Deep Cool · Full Spectrum Matte Ambition All Day Foundation

    Likely close Swatch reads lighter and cooler · listed cool

  11. KVD Vegan Beauty

    85 Deep W · Lock-It Foundation

    Likely close Swatch reads much cooler · listed warm

  12. e.l.f. Cosmetics

    64 Rich Neutral · Soft Glam Satin Foundation

    Likely close Swatch reads about the same · listed neutral

  13. MAC

    NW57 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads deeper · listed cool

  14. Too Faced

    Ganache · Born This Way Foundation

    Likely close Swatch reads cooler · listed neutral

  15. PÜR

    DPN4 Coffee · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads much cooler · listed neutral

  16. Anastasia Beverly Hills

    560W · Luminous Foundation

    Likely close Swatch reads cooler · listed warm

  17. Givenchy

    N490 · Teint Couture City Balm Radiant Perfecting Skin Tint SPF 25

    Likely close Swatch reads much cooler · listed neutral

  18. Makeup Revolution

    F18 · Fast Base Stick Foundation

    Likely close Swatch reads cooler · listed warm

  19. Pat McGrath Labs

    36 Deep · Sublime Perfection Foundation

    Likely close Swatch reads warmer · listed neutral

  20. NYX Professional Makeup

    Deep Ebony · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads cooler · listed neutral

  21. Hourglass

    Espresso · Vanish Seamless Finish Foundation Stick

    Likely close Swatch reads lighter and warmer · listed cool

  22. Gucci

    580N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Likely close Swatch reads lighter · listed neutral

  23. Natasha Denona

    NY16 - Deep Neutral Yellow · Hy-Glam Serum Foundation

    Likely close Swatch reads deeper and warmer · listed neutral-warm

  24. Becca Cosmetics

    6C2 Cacao · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads much cooler · listed cool

  25. Milani

    Cool Cocoa · Conceal + Perfect Smooth Finish Cream-To-Powder Foundation

    Worth sampling Swatch reads much cooler · listed cool

  26. Rare Beauty

    570N · Liquid Touch Weightless Foundation

    Worth sampling Swatch reads lighter and cooler · listed neutral

  27. L.A. Girl

    Ebony · Pro.Matte Foundation

    Worth sampling Swatch reads lighter

  28. Tarte

    60H Mahogany · Amazonian Clay Full Coverage Foundation SPF 15

    Worth sampling Swatch reads much cooler · listed warm

  29. Bobbi Brown

    Cool Espresso · Skin Foundation Stick

    Worth sampling Swatch reads lighter and cooler · listed cool

  30. Juvia's Place

    110 Senegal · I Am Magic Foundation

    Worth sampling Swatch reads much cooler · listed neutral

  31. Maybelline

    380 Espresso · Fit Me Matte + Poreless Liquid Foundation

    Worth sampling Swatch reads lighter and cooler

  32. Kosas

    Rich Deep Neutral 450 · Revealer Skin-Improving Foundation SPF 25

    Worth sampling Swatch reads deeper · listed neutral

  33. beautyblender

    4.75 Neutral · Bounce Liquid Whip Long Wear Foundation

    Worth sampling Swatch reads deeper · listed neutral

  34. ZOEVA

    440C Wise · Authentik Skin Natural Luminous Foundation

    Worth sampling Swatch reads deeper and much cooler · listed cool

  35. Lancôme

    560 Suede C · Teint Idole Ultra Wear 24H Long Wear Foundation

    Worth sampling Swatch reads about the same · listed cool

  36. Exa

    110 Fazon · High Fidelity Foundation

    Worth sampling Swatch reads lighter and much cooler · listed neutral

  37. Haus Labs

    560 Deep · Triclone Skin Tech Medium Coverage Foundation

    Worth sampling Swatch reads about the same · listed neutral

  38. Ulta Beauty

    Dark Neutral · Effortless Effect Foundation

    Worth sampling Swatch reads lighter · listed neutral

  39. BLK/OPL

    Ebony Brown · Pore Perfecting Liquid Foundation

    Worth sampling Swatch reads lighter · listed cool

  40. L'Oréal

    115 Rich Ebony · Infallible Pro-Matte Liquid Longwear Foundation

    Worth sampling Swatch reads cooler

Closest shade in the other 18 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in True Portrait Medium Coverage Shake Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.