Foundation Shades

KVD Vegan Beauty

85 Deep W in other brands

Lock-It Foundation · Liquid and cream

Depth
Lighter than 1% of the shades in our data
Undertone
Listed as warm from its retail listing
Swatch
Reads in between warm and cool #462d26
Data
Retailer swatch, January 2021 (how we collect it)

This shade is deeper than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is Dose Of Colors 140 Deep in Meet Your Hue Foundation (likely close). In all, 32 ranges have a likely-close shade and 55 brands have one worth trying.

Closest shade in each brand

The 40 closest of 55 brands. The other 15 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. Dose Of Colors

    140 Deep · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed neutral

  2. Anastasia Beverly Hills

    580W · Luminous Foundation

    Likely close Swatch reads about the same · listed neutral

  3. Morphe

    F5.100 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  4. Beauty Bakerie

    301 Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed neutral

  5. Becca Cosmetics

    6C3 Chestnut · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads cooler · listed cool

  6. Too Faced

    Ganache · Born This Way Foundation

    Likely close Swatch reads warmer · listed neutral

  7. e.l.f. Cosmetics

    Ebony · Flawless Finish Foundation

    Likely close Swatch reads cooler · listed neutral-cool

  8. PÜR

    DPN6 Espresso · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads cooler · listed neutral

  9. Urban Decay

    90WO · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads about the same · listed warm

  10. NARS

    D8 Ambato · Natural Radiant Longwear Foundation

    Likely close Swatch reads warmer · listed neutral

  11. Makeup Revolution

    F18 · Fast Base Stick Foundation

    Likely close Swatch reads warmer · listed warm

  12. Milani

    Rich Cocoa · Screen Queen Foundation

    Likely close Swatch reads much cooler

  13. ZOEVA

    440C Wise · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads cooler · listed cool

  14. Fenty Beauty

    498 · Pro Filt'r Soft Matte Powder Foundation

    Likely close Swatch reads lighter and cooler · listed neutral

  15. Juvia's Place

    120 Chad · I Am Magic Foundation

    Likely close Swatch reads cooler · listed neutral

  16. Catrice

    098 Deep Mocha · HD Liquid Coverage Foundation

    Likely close Swatch reads warmer

  17. KVD Vegan Beauty

    096 Deep · True Portrait Medium Coverage Shake Foundation

    Likely close Swatch reads lighter and warmer · listed neutral-warm

  18. Givenchy

    N490 · Teint Couture City Balm Radiant Perfecting Skin Tint SPF 25

    Likely close Swatch reads cooler · listed neutral

  19. NYX Professional Makeup

    Deep Ebony · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed neutral

  20. Tarte

    61H espresso · face tape foundation

    Likely close Swatch reads about the same · listed warm

  21. Dermablend

    90N · Flawless Creator Liquid Foundation Drops

    Likely close Swatch reads much warmer · listed neutral

  22. MAC

    NW57 · Studio Fix Fluid SPF 15 24HR Matte Foundation + Oil Control

    Likely close Swatch reads much warmer · listed cool

  23. Kosas

    Rich Deep Neutral 450 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads deeper and warmer · listed neutral

  24. Pat McGrath Labs

    35 Deep · Sublime Perfection Foundation

    Likely close Swatch reads warmer · listed neutral-cool

  25. Il Makiage

    212-66250 250 · Woke Up Like This Flawless Base Foundation

    Likely close Swatch reads much warmer · listed neutral

  26. CoverGirl

    3 Deep Cool · Full Spectrum Matte Ambition All Day Foundation

    Worth sampling Swatch reads lighter · listed cool

  27. beautyblender

    4.75 Neutral · Bounce Liquid Whip Long Wear Foundation

    Worth sampling Swatch reads deeper and much warmer · listed neutral

  28. Haus Labs

    500 Deep · Triclone Skin Tech Medium Coverage Foundation

    Worth sampling Swatch reads lighter and much cooler · listed neutral

  29. Gucci

    580N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Worth sampling Swatch reads lighter and warmer · listed neutral

  30. Natasha Denona

    NY16 - Deep Neutral Yellow · Hy-Glam Serum Foundation

    Worth sampling Swatch reads much warmer · listed neutral-warm

  31. L'Oréal

    115 Rich Ebony · Infallible Pro-Matte Liquid Longwear Foundation

    Worth sampling Swatch reads about the same

  32. Rare Beauty

    560W · Liquid Touch Weightless Foundation

    Worth sampling Swatch reads lighter · listed warm

  33. Exa

    110 Fazon · High Fidelity Foundation

    Worth sampling Swatch reads lighter · listed neutral

  34. Charlotte Tilbury

    17 NEUTRAL · Airbrush Flawless Foundation

    Worth sampling Swatch reads deeper and much warmer · listed neutral

  35. Maybelline

    380 Espresso · Fit Me Matte + Poreless Liquid Foundation

    Worth sampling Swatch reads lighter

  36. Lancôme

    552 Suede C · Teint Idole Ultra Wear 24H Long Wear Foundation

    Worth sampling Swatch reads lighter and warmer · listed cool

  37. Smashbox

    4.7 · Studio Skin 24 Hour Oil-Free Hydra Foundation

    Worth sampling Swatch reads lighter · listed neutral

  38. Ulta Beauty

    Dark Neutral · Youthful Glow Foundation Serum Drops

    Worth sampling Swatch reads lighter · listed neutral

  39. Bobbi Brown

    Cool Espresso · Skin Foundation Stick

    Worth sampling Swatch reads much lighter · listed cool

  40. Au Naturale

    Java · Zero Gravity C2P Foundation

    Worth sampling Swatch reads much lighter · listed cool

Closest shade in the other 15 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Lock-It Foundation

Colours come from retailer swatch photos taken in January 2021. Test a shade on your jaw in daylight before you buy.