Fenty Beauty

430 in other brands

Pro Filt'r Soft Matte Longwear Foundation · Liquid and cream

Depth

Lighter than 9% of the shades in our data

Undertone

Not listed

Swatch

Reads in between warm and cool #8a522d

Data

Fenty Beauty's own website, October 2026 (how we collect it)

The closest shade in another brand is e.l.f. Cosmetics 53 Deep Neutral in Soft Glam Satin Foundation (likely close). In all, 102 ranges have a likely-close shade and 92 brands have one worth trying.

Closest shade in each brand

The 40 closest of 92 brands. The other 52 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

1. e.l.f. Cosmetics

   53 Deep Neutral · Soft Glam Satin Foundation

   Likely close Swatch reads about the same · listed neutral

2. Ulta Beauty

   Tan Neutral · Effortless Effect Foundation

   Likely close Swatch reads about the same · listed neutral

3. Estée Lauder

   6C2 Pecan · Double Wear Stay-in-Place Makeup

   Likely close Swatch reads about the same · listed cool

4. Dose Of Colors

   130 Dark · Meet Your Hue Foundation

   Likely close Swatch reads about the same · listed warm

5. Fenty Beauty

   430 · Pro Filt'r Soft Matte Powder Foundation

   Likely close Swatch reads about the same · listed warm

6. It Cosmetics

   52 Rich Warm · Your Skin But Better Foundation + Skincare

   Likely close Swatch reads about the same · listed warm

7. bareMinerals

   27 Warm Deep · Matte Foundation Broad Spectrum SPF 15

   Likely close Swatch reads about the same · listed warm

8. Natasha Denona

   NP14 - Dark Neutral Peach · Hy-Glam Serum Foundation

   Likely close Swatch reads about the same · listed neutral-warm

9. Nudestix

   9 Nude · Tinted Cover Foundation

   Likely close Swatch reads about the same · listed neutral

10. PÜR

    Golden Deep · 4-In-1 Foundation Stick

    Likely close Swatch reads about the same · listed warm

11. Perricone MD

    Rich · No Makeup Foundation Serum Broad Spectrum SPF 20

    Likely close Swatch reads about the same

12. Tarte

    52N Deep Neutral · Babassu Foundcealer Skincare Foundation Broad Spectrum SPF 20

    Likely close Swatch reads about the same · listed neutral

13. Milani

    Natural Toffee · Screen Queen Foundation

    Likely close Swatch reads about the same

14. Lancôme

    530 Suede C · Teint Idole Ultra Wear 24H Long Wear Foundation

    Likely close Swatch reads about the same · listed cool

15. Anastasia Beverly Hills

    430W · Luminous Foundation

    Likely close Swatch reads about the same · listed warm

16. KVD Vegan Beauty

    76 Deep W · Lock-It Foundation

    Likely close Swatch reads about the same · listed warm

17. Haus Labs

    470 Medium Deep · Triclone Skin Tech Medium Coverage Foundation

    Likely close Swatch reads about the same · listed warm

18. Charlotte Tilbury

    15 NEUTRAL · Airbrush Flawless Foundation

    Likely close Swatch reads about the same · listed neutral

19. MAC

    NC50 · Pro Longwear Nourishing Waterproof Foundation

    Likely close Swatch reads about the same · listed warm

20. Morphe

    F4.40 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

21. Wet n Wild

    Mahogany · PhotoFocus Liquid Foundation

    Likely close Swatch reads about the same

22. NARS

    D5 Zambie · Sheer Glow Foundation

    Likely close Swatch reads about the same · listed warm

23. Too Faced

    Chai · Born This Way Undetectable Medium-to-Full Coverage Foundation

    Likely close Swatch reads about the same · listed warm

24. Exa

    200 Rae · High Fidelity Foundation

    Likely close Swatch reads about the same · listed warm

25. NYX Professional Makeup

    Warm Mahogany · Born To Glow Naturally Radiant Foundation

    Likely close Swatch reads about the same · listed warm

26. Maybelline

    368 Deep Golden · Fit Me Matte + Poreless Liquid Foundation

    Likely close Swatch reads about the same · listed warm

27. Beauty Bakerie

    309 Warm · InstaBake Aqua Glass Foundation

    Likely close Swatch reads about the same · listed warm

28. Juvia's Place

    240 Lagos · I Am Magic Foundation

    Likely close Swatch reads cooler · listed neutral

29. Physicians Formula

    DpC1 · The Healthy Foundation SPF 20

    Likely close Swatch reads about the same

30. BLK/OPL

    Hazelnut · TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Likely close Swatch reads about the same

31. KIKO Milano

    Cocoa · Tuscan Sunshine Luminous Foundation

    Likely close Swatch reads about the same

32. Clinique

    Fresh Clove · Acne Solutions Liquid Makeup

    Likely close Swatch reads cooler · listed neutral-warm

33. Urban Decay

    80 · Hydromaniac Glowy Tinted Hydrator Foundation

    Likely close Swatch reads about the same · listed warm

34. Rare Beauty

    480W · Liquid Touch Weightless Foundation

    Likely close Swatch reads about the same · listed neutral-warm

35. Elcie Cosmetics

    Almond · Micro Silque Foundation

    Likely close Swatch reads about the same · listed warm

36. surratt beauty

    15 Surreal Skin · Surreal Skin Foundation Wand

    Likely close Swatch reads about the same

37. Make Up For Ever

    R530 · Reboot Active Care Revitalizing Foundation

    Likely close Swatch reads about the same · listed cool

38. Marc Jacobs Beauty

    84 Cocoa Medium · Re(marc)able Full Cover Foundation Concentrate

    Likely close Swatch reads about the same · listed cool

39. Laura Mercier

    Truffle · Flawless Fusion Ultra-Longwear Foundation

    Likely close Swatch reads cooler · listed neutral

40. Kosas

    Deep Neutral 380 · Revealer Skin-Improving Foundation SPF 25

    Likely close Swatch reads cooler · listed neutral

Closest shade in the other 52 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

• Almay 900 Cappuccino
• Armani Beauty 13.5
• Au Naturale Mumbai
• beautyblender 4.35 Warm
• Becca Cosmetics 5N1 Terracotta
• Benefit Cosmetics Shade 10 Deep Warm
• Bobbi Brown 10.25 Cool Espresso
• boscia La Jolla
• Burt's Bees Rich Brown
• Catrice 080 Neutral Pecan
• ColourPop 213C Deep Dark
• Cover FX 4 N Deep
• CoverGirl D60 Toasted Almond
• Dermablend 80W Chocolate Brown
• Dior 070 Dark Brown
• Essence 230 Cool Chestnut
• florence by mills D180
• Flower Beauty D3 Mocha
• Givenchy W430
• Gucci 510C
• Hourglass Warm Almond
• Huda Beauty 530R Coffee Bean
• Il Makiage 212-66215 215
• ILIA 17 Miho
• J.Cat Beauty Espresso
• jane iredale M14
• Juice Beauty 29 Deep
• Kevyn Aucoin 16 Deep EF
• L.A. Girl Rich Cocoa
• L'Oréal W9.5, Deep
• La Mer 420 Terra
• Lawless Earth
• Lorac 24
• Makeup Revolution F14.2
• Milk Makeup Deep
• Ofra Cosmetics 8.5
• Origins 710
• Pacifica 06WD Warm Deep
• Pat McGrath Labs 33 Deep
• Pretty Vulgar Darling At Dusk
• Revlon 420 Mahogany
• rms beauty 111
• Sephora Collection 55 Deep Cocoa
• Shiseido 560
• Smashbox 4.25
• Smith & Cult 460 Warm
• The Ordinary 3.2 R
• Tom Ford 9.7 Cool Dusk
• UOMA Beauty T1W Black Pearl
• VDL A07 Cool Rich Brown
• Yves Saint Laurent B90
• ZOEVA 350W Masterful

Filter every range in the shade finder

Next to it in Pro Filt'r Soft Matte Longwear Foundation

• 425 (lighter)
• 440 (deeper)

Colours come from Fenty Beauty's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.