Foundation Shades

e.l.f. Cosmetics

Rich 660 N - rich with neutral undertones in other brands

Camo Pressed Powder Foundation · Powder

Depth
Lighter than 1% of the shades in our data
Undertone
Listed as neutral on the brand's website
Swatch
Reads cooler than most shades this deep #45302b
Data
e.l.f. Cosmetics's own website, October 2026 (how we collect it)

This shade is deeper than most shades in our data, so many ranges won't go far enough. Look for the "Likely close" rows first.

The closest shade in another brand is e.l.f. Cosmetics Rich 660 N - rich with neutral undertones in Camo CC Cream SPF 30 (likely close). In all, 33 ranges have a likely-close shade and 60 brands have one worth trying.

Closest shade in each brand

The 40 closest of 60 brands. The other 20 brands are listed below.

One shade per brand, closest first. Labels: Likely close under 4.5, Worth sampling 4.5 to 10. What these mean.

  1. e.l.f. Cosmetics

    Rich 660 N - rich with neutral undertones · Camo CC Cream SPF 30

    Likely close Swatch reads about the same · listed neutral

  2. PÜR

    DPN6 Espresso · 4-In-1 Love Your Selfie Longwear Foundation & Concealer

    Likely close Swatch reads cooler · listed neutral

  3. Morphe

    F5.100 Neutral · Fluidity Full-Coverage Foundation

    Likely close Swatch reads about the same · listed neutral

  4. Beauty Bakerie

    301 Neutral · InstaBake Aqua Glass Foundation

    Likely close Swatch reads warmer · listed neutral

  5. Givenchy

    N490 · Teint Couture City Balm Radiant Perfecting Skin Tint SPF 25

    Likely close Swatch reads cooler · listed neutral

  6. MAC

    NW66 NW66 · Studio Radiance Serum-Powered Foundation

    Likely close Swatch reads about the same · listed cool

  7. Fenty Beauty

    498 · Pro Filt'r Soft Matte Longwear Foundation

    Likely close Swatch reads warmer

  8. KVD Vegan Beauty

    85 Deep W · Lock-It Foundation

    Likely close Swatch reads about the same · listed warm

  9. Dose Of Colors

    140 Deep · Meet Your Hue Foundation

    Likely close Swatch reads about the same · listed neutral

  10. Milani

    Rich Cocoa · Screen Queen Foundation

    Likely close Swatch reads much cooler

  11. Becca Cosmetics

    6C3 Chestnut · Ultimate Coverage 24 Hour Foundation

    Likely close Swatch reads cooler · listed cool

  12. Anastasia Beverly Hills

    590C · Luminous Foundation

    Likely close Swatch reads deeper · listed cool

  13. Essence

    390 · Foundation Stick

    Likely close Swatch reads warmer

  14. KIKO Milano

    20N Neutral · Love Fusion 24H Moisture Radiant Foundation

    Likely close Swatch reads deeper and warmer · listed neutral

  15. Catrice

    098 Deep Mocha · HD Liquid Coverage Foundation

    Likely close Swatch reads much warmer

  16. Urban Decay

    90CB · Stay Naked Weightless Liquid Foundation

    Likely close Swatch reads warmer · listed cool

  17. Sisley Paris

    8C Cappuccino · Phyto-Teint Perfection

    Likely close Swatch reads warmer · listed cool

  18. Charlotte Tilbury

    17 DEEP · Unreal Skin Sheer Glow Tint Hydrating Foundation Stick

    Likely close Swatch reads cooler · listed neutral

  19. Too Faced

    Ganache · Born This Way Foundation

    Likely close Swatch reads warmer · listed neutral

  20. Juvia's Place

    100 Sudan · I Am Magic Foundation

    Likely close Swatch reads deeper and cooler · listed cool

  21. Dermablend

    90N · Flawless Creator Liquid Foundation Drops

    Likely close Swatch reads much warmer · listed neutral

  22. Makeup Revolution

    F18 · Conceal & Glow Foundation

    Likely close Swatch reads lighter · listed warm

  23. CoverGirl

    3 Deep Cool · Full Spectrum Matte Ambition All Day Foundation

    Likely close Swatch reads lighter and warmer · listed cool

  24. NARS

    D8 Majorca · Natural Radiant Longwear Foundation

    Likely close Swatch reads much warmer · listed cool

  25. Rimmel London

    700: Ebony – For Deep skin with Cool undertones · Lasting Finish 35 Hour Foundation

    Likely close Swatch reads warmer · listed cool

  26. ZOEVA

    440C Wise · Authentik Skin Natural Luminous Foundation

    Likely close Swatch reads about the same · listed cool

  27. Tarte

    64N espresso neutral · Shape Tape Pressed Powder Foundation

    Likely close Swatch reads much cooler · listed neutral

  28. NYX Professional Makeup

    Deep Ebony · Born To Glow Naturally Radiant Foundation

    Worth sampling Swatch reads warmer · listed neutral

  29. Il Makiage

    212-66250 250 · Woke Up Like This Flawless Base Foundation

    Worth sampling Swatch reads much warmer · listed neutral

  30. Haus Labs

    500 Deep · Triclone Skin Tech Medium Coverage Foundation

    Worth sampling Swatch reads cooler · listed neutral

  31. Rare Beauty

    570N · Liquid Touch Weightless Foundation

    Worth sampling Swatch reads lighter and warmer · listed neutral

  32. L.A. Girl

    Ebony · Pro.Matte Foundation

    Worth sampling Swatch reads lighter and much warmer

  33. Gucci

    580N · Fluide De Beauté Fini Naturel - Natural Finish Fluid Foundation

    Worth sampling Swatch reads lighter and much warmer · listed neutral

  34. Kosas

    Rich Deep Neutral 450 · Revealer Skin-Improving Foundation SPF 25

    Worth sampling Swatch reads deeper and much warmer · listed neutral

  35. Bobbi Brown

    Cool Espresso · Skin Foundation Stick

    Worth sampling Swatch reads lighter and warmer · listed cool

  36. Pat McGrath Labs

    35 Deep · Sublime Perfection Foundation

    Worth sampling Swatch reads warmer · listed neutral-cool

  37. L'Oréal

    Cool 430 · Lumi Le Glow Tint

    Worth sampling Swatch reads deeper and much warmer · listed cool

  38. Maybelline

    380 Espresso · Fit Me Matte + Poreless Liquid Foundation

    Worth sampling Swatch reads lighter and warmer

  39. beautyblender

    4.75 Neutral · Bounce Liquid Whip Long Wear Foundation

    Worth sampling Swatch reads deeper and much warmer · listed neutral

  40. Natasha Denona

    NY16 - Deep Neutral Yellow · Hy-Glam Serum Foundation

    Worth sampling Swatch reads deeper and much warmer · listed neutral-warm

Closest shade in the other 20 brands

A to Z by brand. The 40 above are closer; open a shade to see how close it is.

Filter every range in the shade finder

Next to it in Camo Pressed Powder Foundation

Colours come from e.l.f. Cosmetics's own website, checked October 2026. Test a shade on your jaw in daylight before you buy.